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features
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Description

Iconosquare, a social media analytics platform and management platform for Instagram and Facebook, provides in-depth insights into your social network performance. This all-in-one tool is designed for brands and agencies. It includes powerful features that allow you to make data-driven business decisions. Advanced analytics, easy-to-understand - A custom dashboard quickly visualizes the metrics that are most important to your organization. Analytics for promoted Instagram content are available with select plans. Multi-profile management in one dashboard Powerful scheduler that saves time: Automatic Publishing, First Comment Scheduling, feed preview, Best Times to Post, Geolocation and User Tagging. - Industry benchmarks that provide insight: Available for more than 100 industries. Easily share your performance with quick, easy and customizable reporting

Description

Sotrender is an analytics and reporting tool that helps marketers understand and drive their social media performance. Thanks to AI-fuelled solutions and reliable data, analyzing & reporting social media results can be quick and efficient. As benchmarking is also essential in data-driven marketing, Sotrender makes it easy to track competitors’ social KPIs - both organic and paid. Here are some of Sotrender's main advantages: - easily accessible marketing data: reach, engagement, user demography, content overview and many more, - pivotal Facebook, Instagram, LinkedIn and TikTok metrics in one place, including historical data, - quick, comprehensive reports that help to significantly decrease the workload and visibly optimize a marketer’s working time, - possibility to benchmark organic or paid company results against selected competitors or the whole industry, - insights into competitors’ monthly ad spend and set campaign goals, - AI-driven Meta ads optimization.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Axis LMS Yes 
Facebook No 
Instagram No 
LinkedIn No 
TikTok No 
X (Twitter) No 

Integrations

Axis LMS No 
Facebook Yes 
Instagram Yes 
LinkedIn Yes 
TikTok Yes 
X (Twitter) Yes 

Pricing Details

$49.00/month
Iconosquare proposes 3 levels of pricing:
- Pro at $49/month for annually subscriptions (For Small Businesses and Professionnal Marketers)
- Advanced at $79/month for annually subscriptions (For Marketing Teams)
- Enterprise at $139/month for annually subscriptions (Best for Agencies)
Free Trial Yes 
Free Version No 

Pricing Details

$72 a month with 5 profiles
The Essential package gives 3 users access to the application. Users can analyze up to 5 profiles and get:
- 90 days of historical data,
- PDF, PPTX, XLS reports,
- Sotrender Ads module.

Our most popular package, the Expert package, includes:
- One year of historical data,
- Communication strategy analysis,
- Scheduled reports,
- Meta Ads Optimization,
- 30 profiles available for analysis by an unlimited number of users.

For more detailed information about our packages, visit our pricing page.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Tripnity

Founded

2010

Country

France

Website

pro.iconosquare.com

Vendor Details

Company Name

Sotrender

Founded

2010

Country

Poland

Website

sotrender.com

Product Features

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports No 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection No 

Social Media Management

Automated Publishing Yes 
Brand Tracking Yes 
Content Management Yes 
Customer Engagement Yes 
Multi-Account Management Yes 
Multi-User Collaboration Yes 
Post Scheduling Yes 
Reporting/Analytics Yes 
Social Media Monitoring Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing Yes 
Contact Management No 
Content Management Yes 
Conversion Tracking No 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling Yes 

Social Media Monitoring

Audience Segmentation Yes 
Competitive Analysis Yes 
Configurable Alerts No 
Customer Engagement No 
Dashboard Yes 
Impact Scoring No 
Influencer Tracking No 
Reputation Management No 
Sentiment Analysis No 
Trend Tracking Yes 

Product Features

Reporting

Customizable Dashboard No 
Data Source Connectors No 
Drag & Drop No 
Drill Down No 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports No 
Scheduled / Automated Reports Yes 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management No 
Content Management Yes 
Conversion Tracking Yes 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling No 

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