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features
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support

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Description

Unlike typical market research tools that depend on a singular data source and methodology, Helixa Discovery integrates various data sets for a more comprehensive understanding of any audience. You can create intricate personas that inform your strategies by analyzing audience interests, demographics, and psychographics, all meticulously adjusted to reflect the broader US population. The combination of your social listening tool with Helixa enhances your insights significantly. Dive deeper into the individuals behind the Tweets to learn about their interests, including their media preferences, brand loyalties, and motivational factors. Where interests intersect with consumption, the trusted MRI-Simmons (GfK) data, paired with the up-to-date capabilities of Helixa Discovery, enables you to link influencers, interests, media, and product consumption through a lens that mirrors real-world behaviors. This approach allows you to identify beneficial opportunities in your influencer marketing efforts. By discovering, validating, and ranking potential influencers, you gain insights into the quality and engagement level of their followers, ultimately broadening your reach and impact in the market. This holistic view not only enhances your marketing strategies but also empowers you to make informed decisions that resonate with your target audience.

Description

Accelerate your understanding of your customers' authentic voices with cutting-edge AI that pinpoints emerging trends and common consumer phrases. Innovative models inspired by market research highlight critical insights you might overlook, keeping you informed about significant changes in dialogue. Move beyond simple conversations by diving into behavioral data to reveal the distinct and interconnected nature of your audience groups. Create tailored widgets for internal distribution and begin making informed, consumer-focused decisions on a larger scale. With Social Listening Dashboards, you can gather, visualize, and interpret real-time conversations happening online. These Dashboards are designed with specific use cases in mind, developed in collaboration with your dedicated Client Service Manager, ensuring they meet your unique needs. Your Dashboard will empower you to adapt swiftly to the evolving preferences of your consumers and the shifting market landscape. Consequently, you will be equipped to make quicker, reliable decisions centered on consumer insights that lead to better outcomes. This proactive approach not only enhances decision-making but also fosters stronger connections with your target audience.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Causal
Desktop.com

Integrations

Causal
Desktop.com

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Helixa

Founded

2018

Country

United States

Website

www.helixa.ai/solutions

Vendor Details

Company Name

Synthesio

Country

United States

Website

www.synthesio.com

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Alternatives

Alternatives

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