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features
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Description

Customize your marketing measurement strategy to fit the distinct requirements of your business. Ads Data Hub provides tailored analysis that aligns seamlessly with your specific objectives, while also prioritizing user privacy and adhering to Google's rigorous standards for data security. By utilizing Ads Data Hub, you can seamlessly upload your first-party data to BigQuery and integrate it with detailed event-level ad campaign data from Google. Merging your data with Google's event data can reveal valuable insights, enhance advertising effectiveness, assist in reaching data-driven business objectives, and facilitate superior campaign optimization. The insights generated from Ads Data Hub are aggregated across user groups, enabling Google to deliver more comprehensive data while safeguarding end-user privacy. Built with a strong emphasis on privacy, Ads Data Hub's functionality is notably different from conventional data warehousing solutions. Even seasoned professionals familiar with various clean rooms and data warehousing platforms may find it necessary to adapt their approach to work efficiently with Ads Data Hub. Consequently, the learning curve associated with mastering this platform can greatly enhance your ability to leverage data for informed decision-making.

Description

We empower businesses to harness the potential of first-party data collaboration while minimizing associated risks. By converting consumer data from a potential burden into a valuable revenue-generating asset, organizations can flourish in a landscape that has moved beyond traditional cookies. Our approach allows for enhanced collaboration with additional partners, thereby maximizing value for customers. Furthermore, we facilitate financial inclusion and boost revenue through innovative partnerships that utilize alternative data sources. Our solution improves underwriting accuracy and optimizes profitability by incorporating these diverse data streams. Each participant employs our secure desktop application to anonymize, tokenize, and safeguard all personally identifiable information within their consumer data, ensuring it remains protected in their local environment. This procedure produces US-patented crypto-IDs for each anonymized consumer profile, allowing for the secure matching of shared consumers across various datasets in our neutral Cloud environment. With our cutting-edge technology, we are at the forefront of the next evolution in consumer data management and collaboration. This ensures that businesses can thrive in a data-driven future while maintaining the highest standards of privacy and security.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Azure Machine Learning
Google Ads
Google Campaign Manager 360
Google Cloud BigQuery
Google Display & Video 360
Hightouch
Jupyter Notebook
Microsoft Power BI
Octane11
Python
YouTube

Integrations

Azure Machine Learning
Google Ads
Google Campaign Manager 360
Google Cloud BigQuery
Google Display & Video 360
Hightouch
Jupyter Notebook
Microsoft Power BI
Octane11
Python
YouTube

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

developers.google.com/ads-data-hub

Vendor Details

Company Name

Omnisient

Founded

2019

Country

South Africa

Website

omnisient.com

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