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Average Ratings 0 Ratings
Description
G2 AI Custom Research offers a tailored B2B buyer-research service that integrates AI-driven voice interviews with G2's extensive buyer data and insights from human researchers. Each project is meticulously tailored to address a client’s specific research inquiries, target demographics, and expected outcomes, with the ability to source participants from its buyer community, the client's own customers, or through recruiting partnerships. Companies utilize this service to gain insights into how buyers assess software, evaluate messaging and positioning, investigate market trends, compare views on competitors, and comprehend the factors influencing purchasing decisions. Common deliverables consist of a detailed narrative report, strategic recommendations, direct buyer feedback, insights into messaging, developed personas, and materials for presentations; furthermore, clients can request additional assets and set up ongoing research initiatives as needed. This comprehensive approach enables organizations to make data-driven decisions that align closely with their market strategies.
Description
MixBright is an advanced audience-intelligence platform driven by AI that transforms basic brand information into detailed personas that are actionable.
By uploading a URL, pasting text, or attaching a file, the Brand Research Agent of MixBright analyzes and extracts key product overviews, features, and positioning. Following this, the Audience Research Agent incorporates external research to reveal important demographic, psychographic, and behavioral patterns, complete with built-in confidence scores for reliability. Ultimately, the Persona Generation Agent synthesizes all this data into three lifelike, fully sourced personas tailored for marketing, user, or buyer needs. The results are displayed in editable slide-style formats, which can be exported or integrated into various strategy, creative, and media workflows, ensuring seamless collaboration across different teams. This comprehensive approach not only enhances marketing strategies but also fosters a deeper understanding of target audiences.
API Access
Has API
No
API Access
Has API
No
Pricing Details
$25k+/project
Custom research starts at $25,000 per project. Final pricing depends on respondent type and number, scope, and add-ons.
Free Trial
No
Free Version
No
Pricing Details
$399
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
G2.com
Founded
2012
Country
United States
Website
sell.g2.com/g2-ai-custom-research
Vendor Details
Company Name
MixBright
Founded
2025
Country
Canada
Website
mixbright.com
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No