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features
design
support

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Description

FunnelTap is a powerful tool designed for monitoring and predicting the performance of marketing and sales funnels. The platform enables users to devise various campaign scenarios and modify different factors to observe their effects on the funnel's success. For instance, if you invested $20,000 in Google Ads, resulting in 45 leads and 5 customers, you might wonder how an increase in cost-per-click (CPC) from $6 to $9 would alter those results. Additionally, consider the implications of ramping up your budget to $75,000 in the next quarter or increasing your average deal size. FunnelTap allows users to save these hypothetical situations for later analysis, making it easy to compare them against actual campaign outcomes. Tracking is essential for improvement, and with FunnelTap, you can effectively monitor your funnel's conversion rates and create forecasts based on varying parameters. By modeling elements like budget, conversion rates, CPC, and customer value, you can explore multiple scenarios. Furthermore, keeping all your essential metrics easily accessible will help you visualize both the most favorable and least favorable outcomes, empowering you to make more informed decisions for your marketing strategies.

Description

WizWhy analyzes how the values of one data field are influenced by the values of other fields in the dataset. The analysis hinges on a dependent variable chosen by the user, while the remaining fields act as independent variables or conditions. This dependent variable can be examined in two ways: as a Boolean value or as a continuous measurement. Users have the ability to refine their analysis by setting various parameters, including the minimum probability for rule formation, the least number of instances required for each rule, and the comparative costs associated with false negatives versus false positives. WizWhy identifies and presents a series of rules that connect the dependent variable with other fields, expressing these rules using if-then and if-and-only-if constructs. Based on the identified rules, WizWhy highlights significant patterns, reveals unexpected rules that may indicate interesting phenomena, and points out unusual cases within the dataset. Additionally, WizWhy is capable of making predictions for new instances by leveraging the established rules.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

No images available

Integrations

Google Ads

Integrations

Google Ads

Pricing Details

$39 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

SaaSMQL

Country

United States

Website

www.saasmql.com/funneltap-funnel-planning-software

Vendor Details

Company Name

WizSoft

Founded

1983

Country

United States

Website

www.wizsoft.com/products/wizwhy/

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Sales Forecasting

Competitor Analysis
Correlation Analysis
Dashboard
Dynamic Modeling
Exception Reporting
Graphical Data Presentation
Modeling & Simulation
Performance Metrics
Sales Trend Analysis
Statistical Analysis

Product Features

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Data Mining

Data Extraction
Data Visualization
Fraud Detection
Linked Data Management
Machine Learning
Predictive Modeling
Semantic Search
Statistical Analysis
Text Mining

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Qualitative Data Analysis

Annotations
Collaboration
Data Visualization
Media Analytics
Mixed Methods Research
Multi-Language
Qualitative Comparative Analysis
Quantitative Content Analysis
Sentiment Analysis
Statistical Analysis
Text Analytics
User Research Analysis

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