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Description
Beeswax serves as a top-tier buying platform that features a cohesive user interface and streamlined workflows, along with exclusive access to data and a carefully selected omnichannel inventory. Founded on the ideals of transparency, customization, and user empowerment, Beeswax allows you to harness and implement premium programmatic solutions effectively. The platform’s log-level detail equips users to fully leverage their programmatic insights. You can control your bidding strategy to balance cost-effectiveness and campaign timing effectively. Additionally, you can utilize the standard algorithms typically found in traditional demand-side platforms (DSPs). The interface provides bid modifiers that allow for quick and efficient adjustments using a single variable. Furthermore, you can implement bid models designed for multivariate optimization, often derived from insights gathered from log-level data. There are various techniques available to optimize towards specific key performance indicators (KPIs) that are tailored to your campaign's unique requirements. By steering clear of the opaque "black box" model, Beeswax facilitates transparent optimization based on real-time campaign performance, allowing you to fine-tune your campaigns and reporting strategies to better meet your objectives and enhance overall success. This level of customization ensures that every aspect of your advertising efforts is aligned with your desired outcomes.
Description
Bring mobile programmatic operations in-house with our pioneering mobile in-house bidder™, specifically designed for app developers and their tech collaborators to efficiently manage performance user acquisition and programmatic retargeting internally. Our enterprise-grade software is ready to use immediately, with a modular design focused on essential components, transparent pricing, and rapid setup. Exclusively optimized for mobile real-time bidding (RTB), it allows you to effortlessly set up your SKAN campaign mapping in a self-service format, transforming anonymous audiences into well-defined targets. By keeping insights about your target demographics internally, you can iterate more quickly and maintain an advantage over your competitors. This empowers you to drive growth through impactful user acquisition initiatives while taking charge of your retargeting efforts. Leverage sophisticated optimization techniques to surpass your marketing KPIs and enhance your return on ad spend (ROAS), ensuring sustained success in your campaigns. Ultimately, taking control of your mobile programmatic strategy can lead to significant advantages in performance and efficiency.
API Access
Has API
API Access
Has API
Integrations
Adjust
AppsFlyer
Kochava
Singular
Criteo
FreeWheel DemandSuite
Intuizi
LiveRamp
Lotame
Octane11
Integrations
Adjust
AppsFlyer
Kochava
Singular
Criteo
FreeWheel DemandSuite
Intuizi
LiveRamp
Lotame
Octane11
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$1000 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FreeWheel
Country
Netherlands
Website
www.freewheel.com/beeswax
Vendor Details
Company Name
Kayzen
Founded
2018
Country
Germany
Website
kayzen.io
Product Features
Product Features
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting
