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Description

Emozo's DIY SaaS Research & Feedback Collection platform provides behavioral and emotional insights that will help you make the right decisions about all digital content. Emozo's platform allows you to go beyond traditional customer data analytics to gain insight into customers' hearts and minds in order to understand the effectiveness of all digital content. Emozo can be used to measure the effectiveness of advertising, applications, streaming media content and the like on any channel, web, mobile, social, or TV. Emozo's innovative method of combining unconscious (attention, emotion) and stated responses (survey) responses makes it easy to quickly understand the effectiveness of any digital content. Emozo uses AI to enable qualitative research on a scale that is fast and easy on customers' devices. Emozo supports iterative design and development processes and offers fully secured data protection for both you and your customers.

Description

Accurate data is essential for effective decision-making, yet surveys often go unanswered. Solutions like RFID and Bluetooth (BLE) can be complicated and expensive. In contrast, each smart camera effortlessly evaluates numerous faces, generating metrics that include impressions, demographic details such as age and gender, and positive emotional responses over time. Setting up one of these cameras can be completed in less than 12 minutes, and users can conveniently access a live dashboard from any location at any time. By analyzing hundreds of faces, you can measure emotional well-being over time with an accuracy exceeding 95%. This allows you to gather crucial insights regarding which demographic groups are most and least engaged. You can conduct A/B tests to assess the effectiveness of various marketing strategies and content, providing clarity on what resonates with your audience and why. This technology equips you with invaluable data and insights that can enhance your sales, marketing, and research endeavors. It also enables automatic tracking of total impressions (non-unique) while measuring average dwell time, which helps in understanding consumer behavior better. By utilizing ethical facial analysis, organizations can reveal distinctive insights about their audience that were previously difficult to obtain.