Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
For media quality and performance data to be truly useful, it needs to be timely, clear, and capable of driving actionable insights. Media planners and traders require the ability to rapidly evaluate campaign effectiveness, resolve any emerging issues, and refine their advertising strategies. DV's advanced dashboard and reporting system enable this capability by delivering insights and controls that lead to improved results. The DV Pinnacle® platform serves as our comprehensive service and analytics hub. By utilizing DV Pinnacle®, advertisers can seamlessly access quality and performance metrics across various devices and buying platforms, including social media, which assists in transforming insights into practical actions. Additionally, DV offers its unique Authentic Ad™ metric, providing clarity on which advertisements were viewed by real individuals in a secure brand environment and within the specified geographical area, thereby establishing a clear standard of quality across all campaigns. Setting up your profile on DV Pinnacle® is a straightforward and user-friendly process. The intuitive dashboards present a clear overview of essential quality and performance indicators, while detailed reporting supports continuous assessment and enhancement of advertising efforts. This combination of features ensures that advertisers can consistently achieve their campaign objectives with confidence.
Description
Identify Mobile Ad Fraud with mFaaS, which utilizes advanced machine learning algorithms to detect fraudulent activities in real-time across more than 15 distinct reason codes. Gain a comprehensive snapshot of your mobile traffic along with potential sources of fraud through outstanding behavioral analysis and pattern recognition features. The platform offers customizable dashboards and detailed visual representations for critical insights that can drive action. Supported by over seven patent applications, our foundational technology guarantees thorough quality assessments across various campaigns, ensuring effective fraud detection. mFaaS stands as a robust mobile ad fraud detection solution, adept at recognizing various types of fraudulent traffic instantly. With mFaaS, your mobile advertising efforts can be more secure and efficient than ever before.
API Access
Has API
No
API Access
Has API
No
Integrations
DV Publisher Suite
Yes
Innovid
Yes
MSIGHTS
Yes
Onehouse
Yes
Placements.io
Yes
Smoot AI
Yes
Supermetrics
Yes
TrueTargeting
Yes
Integrations
DV Publisher Suite
No
Innovid
No
MSIGHTS
No
Onehouse
No
Placements.io
No
Smoot AI
No
Supermetrics
No
TrueTargeting
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
DoubleVerify
Founded
2008
Country
United States
Website
doubleverify.com/capabilities-measurement-analytics/
Vendor Details
Company Name
mTraction
Founded
2018
Country
India
Website
mfaas.com
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No