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ease
features
design
support

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Description

All of your data is available to you at all levels, from sales to bids. You can create your own machine learning models that are unique to your apps and fully customizable by you. Dataseat in-house gives you full control over your data and bidding logic, unlike a traditional DSP. We keep things simple by charging a flat fee for your media spend with no hidden fees. Our platform offers comprehensive tools that allow you to fully control your app marketing, from campaign setup to optimisation and analysis. Our goal is to give marketers all the tools they need to succeed in programmatic marketing, while maintaining the transparency, control, and price point of an in house solution.

Description

Beeswax serves as a top-tier buying platform that features a cohesive user interface and streamlined workflows, along with exclusive access to data and a carefully selected omnichannel inventory. Founded on the ideals of transparency, customization, and user empowerment, Beeswax allows you to harness and implement premium programmatic solutions effectively. The platform’s log-level detail equips users to fully leverage their programmatic insights. You can control your bidding strategy to balance cost-effectiveness and campaign timing effectively. Additionally, you can utilize the standard algorithms typically found in traditional demand-side platforms (DSPs). The interface provides bid modifiers that allow for quick and efficient adjustments using a single variable. Furthermore, you can implement bid models designed for multivariate optimization, often derived from insights gathered from log-level data. There are various techniques available to optimize towards specific key performance indicators (KPIs) that are tailored to your campaign's unique requirements. By steering clear of the opaque "black box" model, Beeswax facilitates transparent optimization based on real-time campaign performance, allowing you to fine-tune your campaigns and reporting strategies to better meet your objectives and enhance overall success. This level of customization ensures that every aspect of your advertising efforts is aligned with your desired outcomes.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

33Across Lexicon
Adjust
AppLovin
Beachfront
Connatix
Criteo
Dailymotion
Delivr
FreeWheel DemandSuite
FreeWheel Strata
FreeWheel SupplySuite
InMobi
Lotame
Octane11
PulsePoint
RhythmOne
Scibids
Tapad
Telaria

Integrations

33Across Lexicon
Adjust
AppLovin
Beachfront
Connatix
Criteo
Dailymotion
Delivr
FreeWheel DemandSuite
FreeWheel Strata
FreeWheel SupplySuite
InMobi
Lotame
Octane11
PulsePoint
RhythmOne
Scibids
Tapad
Telaria

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Dataseat

Founded

2019

Country

United Kingdom

Website

www.dataseat.com

Vendor Details

Company Name

FreeWheel

Country

Netherlands

Website

www.freewheel.com/beeswax

Product Features

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Product Features

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