Vector
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Description
D&B Rev.Up is the innovative RevTech platform eagerly anticipated by B2B marketers everywhere. The platform's inaugural product, D&B Rev.Up ABX, empowers businesses to boost revenue utilizing cohesive data, focused audience targeting, and customized engagements across various channels, while also allowing for performance tracking. This is all made possible by our top-tier Customer Data Platform (CDP), which seamlessly integrates with your existing Martech or Salestech tools, ensuring you avoid being confined to yet another technology silo. Discover how Citrix leverages Dun & Bradstreet to improve the targeting strategies of their marketing and sales teams, ensuring they connect with the right accounts using the appropriate messaging, which in turn enhances pipeline growth and increases deal size. Similarly, LiveRamp sought to broaden its account reach; by implementing Dun & Bradstreet, they have been able to widen their account universe and launch integrated, targeted campaigns aimed at key accounts. Provide your audiences with the tailored and meaningful experiences they seek, consistently delivering value across various platforms such as display ads, paid social, email, web search, and beyond, to truly win them over. By harnessing the power of D&B Rev.Up, you can ensure your marketing efforts are not only effective but also resonant with your target audience.
Description
Vector is an AI-powered account-based marketing and buyer intelligence platform designed to help B2B revenue teams identify, prioritize, and engage potential customers at the individual contact level. The software collects more than 30 types of buying signals from website activity, research behavior, social engagement, advertising campaigns, CRM records, and other sources. Its website identification technology connects visitor activity to companies and identifiable contacts, allowing marketing and sales teams to understand who is interacting with their digital properties. Vector uses artificial intelligence to evaluate buying signals and classify target accounts into six stages, including Identified, Aware, Interested, Considering, Selecting, and Customer. Unlike traditional black-box scoring models, the platform provides transparent explanations of the activities and individuals contributing to each account's classification. Account Journeys visualizes engagement across buying committees, enriches contact information, identifies decision-makers, and highlights stakeholders who have not yet interacted with the business. Audience segmentation and activation tools enable marketers to launch contact-level advertising campaigns, synchronize audiences with supported advertising platforms, and coordinate personalized outreach. Automated sales notifications provide representatives with contextual information about job changes, website visits, research activity, and other relevant buying signals. Vector also includes campaign performance reporting, AI-generated account stories, marketing attribution, and integrations with CRM and go-to-market applications to help organizations measure pipeline influence and improve revenue operations.
API Access
Has API
No
API Access
Has API
No
Integrations
Adobe Marketo Engage
No
Apollo
No
Dash0
No
Facebook Ads
No
FirstQuadrant
No
HockeyStack
No
HubSpot CRM
No
HubSpot Customer Platform
No
HubSpot Marketing Hub
No
Instagram Ads
No
Integrations
Adobe Marketo Engage
Yes
Apollo
Yes
Dash0
Yes
Facebook Ads
Yes
FirstQuadrant
Yes
HockeyStack
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
HubSpot Marketing Hub
Yes
Instagram Ads
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$399 per month
Growth:
$1500 per month (paid annually)
Custom Intent Topics: $100/month per topic
Email Enrichment: $199/month
$1500 per month (paid annually)
Custom Intent Topics: $100/month per topic
Email Enrichment: $199/month
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Dun & Bradstreet
Founded
1841
Country
United States
Website
www.dnb.com/products/marketing-sales/dnb-rev-up-cloud/rev-up-abx.html
Vendor Details
Company Name
Vector.co
Founded
2022
Country
United States
Website
www.vector.co
Product Features
Account Based Marketing
Analytics
No
Campaign Personalization
No
Customer Segmentation
No
Engagement Monitoring
No
Lead Nurturing
No
Lead Scoring
No
Progress Tracking
No
Prospecting Tools
No
Target Account Identification
No
Buyer Intent
B2B Lead Generation
No
CRM Integration
No
Channel Attribution
No
Competitor Analysis
No
Content Marketing
No
Customer Journey Mapping
No
Customer Profiles
No
Intent Data
No
Lead Notifications
No
Lead Scoring
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
No
Reporting / Analytics
No
Social Insights
No
Sales Intelligence
CRM Integration
No
Data Cleaning
No
Data Enrichment
No
Data Import/Export
No
Data Mining
No
Data Verification
No
Email Integration
No
Lead Scoring
No
List Building
No
Performance Management
No
Pipeline Management
No
Predictive Modeling/Analytics
No
Prospecting Tools
No
Reporting/Analytics
No
Sales Forecasting
No
Product Features
Buyer Intent
B2B Lead Generation
No
CRM Integration
No
Channel Attribution
No
Competitor Analysis
No
Content Marketing
No
Customer Journey Mapping
No
Customer Profiles
No
Intent Data
No
Lead Notifications
No
Lead Scoring
No
