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Description
Curated.Media serves as an independent, self-service platform for programmatic media curation, designed to assist advertisers, agencies, and programmatic media buyers in efficiently constructing, managing, and activating tailored Private Marketplace (PMP) deals and inventory packages across various digital advertising channels. This platform provides users with access to a comprehensive library of curated PMPs while also enabling the creation of custom PMPs that integrate publisher first-party data, third-party audience segments, and contextually relevant inventory options like CTV packages or placements focused on performance, all aimed at achieving specific targeting and KPI objectives. By prioritizing control, transparency, and efficiency, it allows buyers to shape their supply, eliminate middlemen, and directly curate the inventory they utilize, thereby minimizing operational challenges and enhancing campaign effectiveness compared to traditional programmatic buys. The platform's features facilitate the layering of audience signals, the selection of inventory based on context or performance metrics, and the optimization of deals using data-driven insights, ultimately empowering users to make informed decisions and maximize their advertising impact. In this way, Curated.Media not only streamlines the media buying process but also fosters a more strategic approach to digital advertising.
Description
Develop tailored deals for programmatic selling, leveraging your data to tap into exclusive demand that empowers supply management teams with Microsoft Curate. Determine the most effective ways to present your proprietary data in order to attract new programmatic investments. Optimize your reach through our extensive global marketplace along with audience extension features. Enjoy a self-service solution that provides you with the flexibility to operate your business as you see fit. Access a vast selection of thousands of curated deals enriched with data, enabling you to locate real-time audiences across multiple screens at scale, all accessible via Invest and leading demand-side platforms. Forecast and price your packages while also constructing a comprehensive deal catalog. Effectively create and oversee curated deals, benefiting from 25 targeting options and the capability to assign deals to various buyers on any DSP. Facilitate sellers in generating deals for designated curators, allowing curators to manage and resolve supply and demand issues seamlessly in one centralized platform. Uncover areas for enhanced performance and scalability, while also managing margins at a deal-specific level. With these capabilities, your team can drive more strategic initiatives and capitalize on market opportunities.
API Access
Has API
API Access
Has API
Pricing Details
Free
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Curated.Media
Country
United States
Website
curated.media/
Vendor Details
Company Name
Microsoft
Founded
1975
Country
United States
Website
about.ads.microsoft.com/en/solutions/technology/microsoft-curate
