Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Commspoint Influence serves as a media planning tool that aids brands and their agencies in pinpointing the ideal mix of communication channels for their products by examining the interplay of various media types in conveying messages. The platform is designed for ease of use, allowing new users to become proficient within just a few hours of training. Fully customizable, it adapts to reflect the unique planning strategies of agencies or brands across different markets or regions. By converting survey data into practical reach and effectiveness curves, Commspoint Influence forecasts outcomes based on budget distributions. Furthermore, it streamlines the process of data export and the creation of presentations, making it simple to share insights with colleagues and stakeholders. This comprehensive solution not only enhances media planning efficiency but also empowers teams to make informed decisions based on data-driven insights.
Description
Reach video advertisements across television, on-demand platforms, digital spaces, and agencies in more than 150 nations with Peach, which simplifies your advertising efforts by automating and enhancing ad delivery around the clock. Simply upload your advertisement, provide a few key details, and observe the seamless process unfold. Peach efficiently manages intricate workflows and invigorates the creative sector. Teamwork is made easy as you can effortlessly align content with media strategies to launch your advertising initiatives. Sourcing becomes straightforward with the right ads positioned perfectly and ready to play, eliminating the need to search for files. Automatic format generation ensures that advertisements are adapted for each channel, media proprietor, and platform. Experience superior quality with broadcast-grade transcoding from original files, accompanied by instant quality assessments to avoid rejections. Distribute advertisements from a unified platform, securely transmitting to television, social media, online spaces, ad servers, and beyond, removing the hassle of constant emails or multiple log-ins. Enjoy complete transparency with real-time insights into the status and location of every advertisement throughout the entire campaign lifecycle. Additionally, Peach is strategically built to embrace the future of programmatic advertising, ensuring you remain at the forefront of technological advancements. It allows you to focus on creativity while managing your advertising needs efficiently.
API Access
Has API
No
API Access
Has API
No
Integrations
furbsh
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Nielsen
Founded
1923
Country
United States
Website
www.nielsen.com/solutions/media-planning/commspoint-influence/
Vendor Details
Company Name
Peach
Founded
1996
Country
United Kingdom
Website
www.peachvideo.com/en-gb/
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No