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Description
Cognilyze was established with the belief that true personalization transcends merely accumulating data or additional insights typical of personal shoppers; it hinges on understanding the underlying motivations of consumers. While many retailers can identify what consumers purchase, Cognilyze delves deeper to comprehend the reasons behind those purchases. By integrating psychology with technology, we create a unique "psychological profile" for every shopper, significantly improving their experience across various channels throughout their shopping journey. This begins with "search pages" that inherently grasp the shopper's motivations, leading to tailored recommendations that encompass new, niche, and cross-category items. Additionally, we optimize sites with rich, personalized content while also implementing remarketing and retargeting strategies through customized emails and push notifications tailored to each shopper's psychological profile. Ultimately, our "Discovery Pages" delight shoppers by presenting them with distinctive products that resonate with their deeper desires and aspirations, ensuring a more enriching shopping experience. By focusing on the emotional aspects of shopping, we aim to foster a connection that goes beyond mere transactions.
Description
By merging behavioral psychology with artificial intelligence, we implement the most powerful persuasion techniques to inspire your customers to act, thereby boosting your revenue and providing valuable insights into customer behavior. Our approach tailors persuasion strategies to resonate with each individual customer, allowing for a deeper understanding of their motivations. With our comprehensive, research-driven framework, you can uncover the best methods to effectively influence every distinct customer. PlusMargin enables you to construct an in-depth psychological profile of your clientele, enhancing your marketing initiatives to be more targeted, personalized, and intelligent. If you're collaborating with external vendors, we seamlessly integrate with your email, marketing technology, and analytics partners to ensure that our solutions enhance your existing workflows. Simply relax while we handle the complexities; our integration process is designed to require minimal effort from you. Our psychological insights not only improve your marketing campaigns but also leverage the power of behavioral psychology and machine learning to achieve outstanding results. This dual focus on psychology and technology allows businesses to engage their audiences more effectively than ever before.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Cognilyze
Country
Israel
Website
cognilyze.com/about/
Vendor Details
Company Name
PlusMargin
Founded
2018
Website
plusmargin.com
Product Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights
Product Features
eCommerce Personalization
A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights