Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
ClearTrust functions as a platform dedicated to ensuring the quality of digital advertising traffic and detecting ad fraud for a variety of stakeholders like advertisers, agencies, publishers, ad networks, and teams within the ad-tech sector. Utilizing its Traffic Quality Index (TQI), the platform assesses sessions using over 150 distinct filters that analyze factors including IP addresses, user agents, behaviors, device types, and network characteristics. This scoring system, along with detailed reports, enables teams to pinpoint bots, questionable clicks, invalid impressions, and other forms of potentially low-quality activities across different campaigns and traffic sources. Users have the ability to customize their scoring parameters and filters, delve into anomalies, and leverage insights to make informed decisions regarding traffic and budget allocations. Additionally, ClearTrust facilitates both pre-bid and post-bid checks and provides multiple implementation options such as API, JavaScript, and tracking-link methods. It is specifically crafted to safeguard paid media and inventory across a variety of environments, including web, in-app, video, and connected-TV platforms, ensuring that all aspects of digital advertising are thoroughly protected from fraud and inefficiencies. This comprehensive approach allows users to maintain the integrity of their advertising investments while optimizing overall performance.
Description
Pixalate stands as the premier platform for safeguarding against fraud, enhancing privacy, and ensuring compliance analytics in the realms of connected TV (CTV), mobile applications, and websites. The programmatic supply chain presents a notable challenge regarding trust and safety for both advertisers and publishers. By deploying a pre-bid blocking mechanism, Pixalate effectively curtails invalid traffic (IVT) across CTV, mobile applications, and websites, encompassing a vast network of over 5 million apps, 80 million domains, and 300 million OTT devices. The platform delivers insightful analytics aimed at fraud detection, brand protection, and ensuring display visibility, while vigilantly monitoring more than 5 million apps and 80 million domains to identify over 40 different forms of IVT. Furthermore, Pixalate has unveiled Supply Path Quality (SPQ), which is recognized as the first analytics platform dedicated to optimizing supply paths for ad fraud and inventory quality, driven by the examination of the Supply Chain Object (SCO) from the bitstream. Additionally, the platform provides advanced technology to evaluate child-focused applications available in Google and Apple app stores, further enhancing its comprehensive suite of tools. This innovative approach not only protects users but also fosters a more transparent advertising ecosystem.
API Access
Has API
Yes
API Access
Has API
Yes
Integrations
AdMedia
No
App Store
No
Criteo Commerce Growth
No
Google Play
No
Integrations
AdMedia
Yes
App Store
Yes
Criteo Commerce Growth
Yes
Google Play
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
ClearTrust
Founded
2020
Country
India
Website
www.cleartrust.cc
Vendor Details
Company Name
Pixalate
Founded
2012
Country
United States
Website
www.pixalate.com
Product Features
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No