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features
design
support

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Description

Clay is a go-to-market automation platform that combines business data enrichment, artificial intelligence, and workflow orchestration for sales and marketing teams. The software provides access to more than 200 data providers and enrichment tools for retrieving professional contact details, firmographic information, technographic data, and buying signals. Its waterfall enrichment functionality searches multiple providers sequentially to identify missing information and improve data coverage. Claygent uses AI-powered web research to investigate companies, identify relevant business information, and generate insights for prospecting and account qualification. The platform supports lead sourcing, account segmentation, territory planning, inbound lead routing, and automated outbound sales workflows. Users can create custom enrichment processes, apply lead scoring rules, and monitor signals such as job changes, hiring activity, and company developments. Clay integrates with CRM platforms such as Salesforce and HubSpot to synchronize enriched records and automate customer database maintenance. Its workflow tools support conditional logic, scheduled execution, webhooks, and AI agents for coordinating multistep GTM processes. Clay also provides tools for building advertising audiences, personalizing outreach, and connecting sales activities with external applications and data sources.

Description

Freckle is a GTM engineering platform that combines AI agents, data enrichment, and workflow automation to support sales, marketing, and revenue operations. Its command-line interface allows users to build and execute GTM workflows through AI coding assistants such as Claude Code and Codex. The platform connects to more than 40 data providers for retrieving business contact information, company attributes, and prospect intelligence. Waterfall enrichment automatically searches multiple providers to locate and verify information such as work email addresses, personal emails, and phone numbers. Freckle supports web research and scraping to identify potential customers, monitor competitor activity, and gather information for targeted outreach. Its workflow orchestration capabilities enable users to automate lead scoring, inbound lead routing, CRM enrichment, and sales engagement activities. Signal monitoring helps teams track events such as customer job changes, company hiring activity, and other developments relevant to prospecting. Workflows can be saved and reused across projects, allowing organizations and agencies to standardize recurring GTM processes. Freckle also provides AI-powered data processing, webhooks, API access, and integrations with CRM platforms and sales engagement applications.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

HubSpot CRM Yes 
Salesforce Yes 
Slack Yes 
Zapier Yes 
AccessOwl Yes 
Airtable Yes 
Crono Yes 
Customer.io Yes 
Enrichley Yes 
Fibbler Yes 
Google Yes 
HG Insights Yes 
LinkedIn No 
OutFlo AI Yes 
Pipedrive Yes 
Tadata Yes 
The Swarm Yes 
Typeform Yes 
Warmly Yes 
X (Twitter) Yes 

Integrations

HubSpot CRM Yes 
Salesforce Yes 
Slack Yes 
Zapier Yes 
AccessOwl No 
Airtable No 
Crono No 
Customer.io No 
Enrichley No 
Fibbler No 
Google No 
HG Insights No 
LinkedIn Yes 
OutFlo AI No 
Pipedrive No 
Tadata No 
The Swarm No 
Typeform No 
Warmly No 
X (Twitter) No 

Pricing Details

$185/month
Access 150+ databases of leads and company research - without subscribing to a single external plan. Just pay for what you use with Clay credits. If you already have external plans with a provider, you can still use them on Clay for free!.
Free Trial Yes 
Free Version Yes 

Pricing Details

$99/month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Clay

Founded

2017

Country

United States

Website

www.clay.com

Vendor Details

Company Name

Freckle.io

Country

United States

Website

www.freckle.io

Product Features

B2B Data

B2B Contact Data Yes 
B2B Intent Data Yes 
B2B Leads Data Yes 
B2B Marketing Data Yes 
Business Ownership Data Yes 
Company Data Yes 
Employee Data Yes 
Firmographic Data Yes 
Job Posting Data Yes 
Salary Data Yes 
Technographic Data Yes 

Lead Generation

Contact Discovery Yes 
Contact Import/Export Yes 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing Yes 
Lead Scoring Yes 
Lead Segmentation Yes 
Pipeline Management No 
Prospecting Tools Yes 
Visitor Identification Yes 

Product Features

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