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features
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support

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Write a Review

Description

Create models at ten times the speed, link them directly to your data sources, and share insights through interactive dashboards with stunning visuals. Causal's formulas are designed to be straightforward—eliminating the need for complex cell references or cryptic syntax, and a single formula in Causal can replace dozens or even hundreds of traditional spreadsheet formulas. With the built-in scenario feature, you can effortlessly establish and analyze various what-if scenarios, utilizing ranges like "5 to 10" to grasp the complete spectrum of potential outcomes for your model. Startups leverage Causal for critical tasks such as calculating runway, monitoring key performance indicators, planning staff compensation, and crafting financial models that are ready for investors. Create eye-catching charts and tables without the hassle of lengthy customization processes. Additionally, you can seamlessly toggle between different time scales and summary formats to suit your analysis needs. Unleash the power of your data and transform the way you visualize your business metrics.

Description

Stella is a platform designed for marketing measurement, providing marketers with robust, scientifically validated insights into which advertisements, campaigns, and media channels effectively contribute to increased revenue. The platform is equipped with three primary tools: Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). Through Incrementality Testing, Stella conducts geo-holdout studies, also known as inverse holdouts, to evaluate performance differences between test and control areas, effectively isolating the causal effects of advertisements as opposed to relying solely on attribution methods. This tool simplifies complex statistical processes, including causal inference and confidence intervals, allowing users to understand the potential outcomes without a specific campaign, thus uncovering the genuine “lift” attributed to each advertisement. Furthermore, its Media Mix Modeling feature employs a unique Bayesian approach to dissect historical marketing expenditures and various external influences, such as seasonality and promotional events, to assess the contribution of each channel to overall sales effectively. By leveraging these advanced methodologies, Stella empowers marketers to make informed decisions based on accurate data analysis.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Yes 
Shopify Yes 
Snowflake Yes 
AdRoll Yes 
Agile CRM Yes 
Amazon Simple Notification Service (SNS) Yes 
Customer.io Yes 
Freshservice Yes 
Google Cloud Platform No 
Grafana Cloud Yes 
LiveRamp Yes 
Microsoft Dynamics 365 Yes 
MongoDB Yes 
Opal Yes 
Ortto Yes 
Verve Yes 
Wrike Yes 
Xero Yes 
Zaius Yes 
Zendesk Sell Yes 

Integrations

Amazon Yes 
Shopify Yes 
Snowflake Yes 
AdRoll No 
Agile CRM No 
Amazon Simple Notification Service (SNS) No 
Customer.io No 
Freshservice No 
Google Cloud Platform Yes 
Grafana Cloud No 
LiveRamp No 
Microsoft Dynamics 365 No 
MongoDB No 
Opal No 
Ortto No 
Verve No 
Wrike No 
Xero No 
Zaius No 
Zendesk Sell No 

Pricing Details

$50 per user per month
Free Trial Yes 
Free Version Yes 

Pricing Details

$2,000 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Causal

Founded

2019

Country

United Kingdom

Website

www.causal.app/

Vendor Details

Company Name

Stella

Country

United States

Website

www.stellaheystella.com

Product Features

Spreadsheet

Analytics No 
Audit Trail No 
Calculators No 
Charting No 
Multi-User Collaboration No 
Templates No 

Product Features

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