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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Cape serves as a cloud-based platform tailored for marketing and advertising teams to streamline campaign automation. This solution enables organizations to effectively plan and coordinate their campaigns while managing creative assets and production workflows, ensuring that advertising materials are validated prior to their release. Teams can efficiently monitor campaigns, facilitate approvals and transitions, and ready assets for distribution across various media outlets. By integrating campaign operations and advertising delivery into a collaborative workspace, Cape aids agencies, brands, broadcasters, and media proprietors in synchronizing efforts across multiple channels and stakeholders. Specifically designed for teams handling substantial volumes of creative content and campaigns, the platform offers tools that enhance workflow transparency, conduct quality assurance checks, and provide updates on delivery statuses. Additionally, its applications extend to campaign execution, optimizing creative operations, managing advertising assets, and the distribution of campaign materials. Overall, Cape empowers marketing teams to operate with greater efficiency and precision in an increasingly complex advertising landscape.

Description

Campaign Manager 360 is a cloud-based advertising management platform designed for both advertisers and agencies, facilitating the oversight of digital campaigns across various online and mobile environments. It boasts a comprehensive array of capabilities for ad serving, audience targeting, ad verification, and detailed performance reporting. Through the Trafficking feature, users can effectively manage their creative assets and execute advertising campaigns. The reporting functionality allows for the aggregation and analysis of performance data from ads managed within Campaign Manager 360, presenting this information in a user-friendly format. You can create and customize your reports, with options that include standard reports, floodlight reports, path to conversion (P2C) reports, reach reports, and various cross-dimension reach report types and subtypes. This enables you to gain valuable insights into the pathways users take, revealing the influence of different channels on your conversions. Furthermore, the verification section within Reporting provides tools to assess the overall performance of your ad impressions, while also offering guidance on tagging, geo-targeting, and verifying content accuracy. By leveraging these features, you can enhance the effectiveness of your advertising strategies.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Accutics No 
Adwallet No 
Amazon Ads Yes 
Boltic No 
Celtra No 
Data Sentinel No 
Datahive360 No 
Dataslayer No 
Google No 
Google Display & Video 360 Yes 
Google Marketing Platform No 
Gravity Data No 
MSIGHTS No 
Meta Ads Manager Yes 
Peaka No 
Placements.io No 
Snapchat Ads Yes 
StarfishETL No 
UTM Mind No 
YouTube Ads Yes 

Integrations

Accutics Yes 
Adwallet Yes 
Amazon Ads No 
Boltic Yes 
Celtra Yes 
Data Sentinel Yes 
Datahive360 Yes 
Dataslayer Yes 
Google Yes 
Google Display & Video 360 No 
Google Marketing Platform Yes 
Gravity Data Yes 
MSIGHTS Yes 
Meta Ads Manager No 
Peaka Yes 
Placements.io Yes 
Snapchat Ads No 
StarfishETL Yes 
UTM Mind Yes 
YouTube Ads No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Cape.io

Country

United Kingdom

Website

www.cape.io

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

support.google.com/campaignmanager/answer/2709362

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Creative Management

Billing & Invoicing No 
Client Management No 
Collaboration No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Alternatives

Alternatives

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