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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Calven serves as a marketing platform specifically designed for B2B SaaS and technology firms that either have an overburdened Product Marketing Management (PMM) team or lack a PMM altogether. It employs a team of nine agents that specialize in various aspects such as research, audience targeting, and crafting positioning and messaging strategies, all drawing from a unified knowledge base known as the Universe, ensuring that insights gathered in one area can effectively inform other related tasks. The Competitive Intelligence Agent diligently compiles comprehensive dossiers on competitors, keeps track of updates on their websites and documentation, and produces battle cards based on sourced information. Additionally, the Voice of Customer, Win/Loss, and Market Research Agents transform call transcripts, AI-generated voice interviews, surveys, and prevailing market trends into actionable evidence. Meanwhile, the Ideal Customer Profile (ICP) and Personas Agents are tasked with identifying target customers and assessing content from the perspective of those buyers. The agents focused on Positioning, Messaging, and Product Intelligence ensure that all positioning statements, messaging frameworks, and product details remain up-to-date. Each modification is submitted as a draft for approval, with every insight directly linked to the corresponding call, interview, deal, or web page that generated it. This seamless integration of functions not only enhances efficiency but also empowers teams to make informed decisions grounded in the latest market intelligence.

Description

Layers is an innovative marketing platform that is code-aware and agentic, specifically created to assist software development teams in the automatic generation and implementation of growth strategies tailored to their product, audience, and current trends. By linking directly with an application, it analyzes contextual data and generates customized marketing materials aimed at enhancing user acquisition on a large scale. The platform's Content Generation layer conducts automated research on trends to pinpoint viral opportunities and produces highly relevant content that reflects the app’s positioning and resonates with the target audience. It offers a variety of outputs, including personalized brand personas, influencer-style storytelling, podcast snippets, visually appealing content without faces, and product demonstration videos, all achieved with minimal manual intervention. Users benefit from a streamlined workflow that allows them to connect their application, devise a strategy, launch campaigns, and automate sustained growth initiatives, all within a unified platform. Ultimately, Layers empowers teams to efficiently harness marketing potential and adapt to evolving market demands.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

App Store No 
ChatGPT Yes 
Chorus by ZoomInfo Yes 
Claude Yes 
GitHub No 
Gong Yes 
Google Play No 
Meta AI No 
Model Context Protocol (MCP) Yes 
Salesforce Yes 
Slack Yes 
TikTok Ads No 
Zoom Yes 

Integrations

App Store Yes 
ChatGPT No 
Chorus by ZoomInfo No 
Claude No 
GitHub Yes 
Gong No 
Google Play Yes 
Meta AI Yes 
Model Context Protocol (MCP) No 
Salesforce No 
Slack No 
TikTok Ads Yes 
Zoom No 

Pricing Details

$99 per month
Individual $99 a month for one seat. Professional $9,600 a year for the whole team, unlimited seats. Enterprise from $19,200 a year. Every plan starts with a 14-day trial, no credit card.
Free Trial Yes 
Free Version No 

Pricing Details

$49 per month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Calven

Founded

2026

Country

Boston, MA, United States

Website

calven.ai

Vendor Details

Company Name

Layers

Founded

2008

Country

United States

Website

layers.com

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