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Description

Why should we confine automation and optimization solely to outbound marketing efforts? True collaboration occurs when all teams unite consistently. With the implementation of COA, there are no longer any justifications for missing out on valuable opportunities. When you view your business from the perspective of your customers, they perceive it as a unified whole, rather than as disparate lines of business or departments. It is essential for you to adopt a similarly comprehensive perspective that transcends individual functions such as Sales, Marketing, Underwriting, or Service. COA provides that all-encompassing, integrated view. It connects marketing with sales, sales with service, and continues this linkage throughout the organization. With COA, every team member and their contributions are synchronized and held accountable. This system creates a dynamic customer profile, which can be tailored to suit your organizational culture and specific needs. By design, COA systematically identifies and ranks new customer opportunities based on your priorities, including factors such as valuation, context, urgency, and the unique skill sets of each team member involved in the process. As a result, your organization can maximize the potential of each opportunity that arises.

Description

The key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdMaven No 
DataChannel No 
Downstream No 
Dropbox No 
Facebook No 
FreeWheel Beeswax No 
Kofluence No 
Liftoff No 
Offer18 No 
Pecan No 
Reddit No 
RevX No 
Segwise No 
Snapchat No 
SplitMetrics Optimize No 
Storemaven No 
Successful Marine No 
TikTok No 
Truecaller No 
ironSource No 

Integrations

AdMaven Yes 
DataChannel Yes 
Downstream Yes 
Dropbox Yes 
Facebook Yes 
FreeWheel Beeswax Yes 
Kofluence Yes 
Liftoff Yes 
Offer18 Yes 
Pecan Yes 
Reddit Yes 
RevX Yes 
Segwise Yes 
Snapchat Yes 
SplitMetrics Optimize Yes 
Storemaven Yes 
Successful Marine Yes 
TikTok Yes 
Truecaller Yes 
ironSource Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Speak to us
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Advanced Software Applications

Founded

1992

Country

United States

Website

www.asacorp.com/coa.jsp

Vendor Details

Company Name

Singular

Founded

2014

Country

United States

Website

www.singular.net/

Product Features

Banking

ATM Management No 
Compliance Tracking Yes 
Corporate Banking Yes 
Credit Card Management No 
Credit Union No 
Investment Banking No 
Multi-Branch No 
Online Banking No 
Private Banking No 
Retail Banking No 
Risk Management No 
Securities Management No 
Transaction Monitoring No 

Product Features

Click Fraud

Account Alerts Yes 
Activity Monitoring Yes 
IP Address Monitoring Yes 
IP Blocking Yes 
Keyword Tracking Yes 
Refund Management Yes 
Risk Assessment Yes 
Time on Site Tracking No 

Data Analysis

Data Discovery Yes 
Data Visualization Yes 
High Volume Processing Yes 
Predictive Analytics Yes 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling Yes 
Text Analytics No 

ETL

Data Analysis Yes 
Data Filtering Yes 
Data Quality Control Yes 
Job Scheduling Yes 
Match & Merge Yes 
Metadata Management Yes 
Non-Relational Transformations Yes 
Version Control Yes 

Fraud Detection

Access Security Management No 
Check Fraud Monitoring Yes 
Custom Fraud Parameters Yes 
For Banking No 
For Crypto No 
For Insurance Industry No 
For eCommerce No 
Internal Fraud Monitoring Yes 
Investigator Notes Yes 
Pattern Recognition Yes 
Transaction Approval No 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics Yes 
Website Analytics Yes 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking Yes 

Mobile App Analytics

A/B Testing Yes 
Channel Attribution Yes 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking Yes 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting Yes 
Coupons No 
Email Marketing Yes 
Engagement Monitoring Yes 
In-App Marketing No 
Location-Based Marketing No 
Push Notifications Yes 
Text Messaging Yes 
Text-to-Win No 

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GRAHAMSTOWN LIMITED