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Description
Introducing the Agency Programmatic TV & Media Toolkit, a specialized software by Brandzooka that aims to capitalize on the most significant opportunity for agencies: media. It allows for straightforward management of programmatic ad-buying without the usual complications. We have created an innovative platform that combines the enchantment of Primetime TV with the efficiency of digital advertising, which many might call groundbreaking. Our mission is to completely democratize and challenge the traditional media industry. Utilizing advanced machine learning algorithms, Brandzooka's media trading consistently surpasses human performance by a ratio of 3:1. The Control-Freak Certified feature is now optional, and in every sector—from automotive to alcoholic beverages, and from athletics to consumer products—advertisers using Brandzooka achieve impressive outcomes. Furthermore, Brandzooka empowers agencies, regardless of their size, to implement targeted, high-impact, rich media campaigns that span both digital platforms and television, accommodating any budget constraints. This opens up new avenues for creative advertising strategies in an ever-evolving marketplace.
Description
At the core of Basis lies our renowned omni-channel demand-side platform (DSP), designed for exceptional speed and efficiency, ensuring your programmatic campaigns succeed. By utilizing Basis' advanced artificial intelligence engine, you can achieve superior results for your campaigns. Opt for either algorithmic or machine learning optimization, which continuously assesses data from over 30 different campaign metrics to align with your specific objectives. This enables you to make informed, optimized decisions that enhance overall performance. With Basis' robust performance automation, you can scale your efforts effectively. Engage users in real-time through advanced geo-fencing features that let you pinpoint specific locations on a map, upload street addresses, or target various places by category. Build audiences based on users who have visited a particular location, address, or category. Additionally, Centro capitalizes on over 15 years of strong publisher partnerships to offer you an unparalleled library of more than 2,000 active private marketplace deals across a wide range of leading websites, ensuring you have access to exceptional advertising opportunities. This extensive network allows for greater flexibility and creativity in campaign execution, ultimately driving more impactful results.
API Access
Has API
API Access
Has API
Integrations
Acxiom InfoBase
Acxiom Real Identity
AgencyAnalytics
DV Publisher Suite
EPICA
Spaceback
Tapad
Zuar Runner
Integrations
Acxiom InfoBase
Acxiom Real Identity
AgencyAnalytics
DV Publisher Suite
EPICA
Spaceback
Tapad
Zuar Runner
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Brandzooka
Founded
2015
Country
United States
Website
brandzooka.com
Vendor Details
Company Name
Centro
Founded
2001
Country
United States
Website
www.centro.net/solutions/basis/dsp/
Product Features
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
