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Description
Enhance your local marketing initiatives using a comprehensive through-channel marketing automation platform that offers valuable insights throughout the marketing lifecycle. Empower your local channel partners to tailor and launch marketing campaigns that adhere to both brand and legal standards. The combination of faster market entry and established brand messaging will lead to heightened sales and improved ROI at the local level. Refine your through-channel marketing approach by utilizing adaptable MDF and co-op programs designed for your partners. By integrating customizable rules with brand management and marketing execution, you can significantly boost your marketing effectiveness. Assist your marketing channel partners in deploying impactful, scalable, and brand-compliant campaigns that generate substantial business results. Moreover, the strategic application of software and services can lower your cost per sale by 18% through an optimal mix of paid, owned, and earned media, ultimately maximizing your marketing investments. As a result, you will not only enhance overall performance but also foster stronger relationships with your local partners.
Description
Extu’s Partner Experience Platform (PexP) stands out as a comprehensive solution for channel marketing and incentives, featuring first, second, and third-party attribution alongside through-channel marketing and performance-driven incentives. It employs predictive analytics and offers enticing group travel rewards, all designed to be fully integrated, compliant, and developed in-house. Campaigns and lead activities are managed through an insights hub that delivers real-time lead alerts, detailed account profiling, intent scoring, performance dashboards, and complete ROI tracking from the initial click to the final sale. The incentive engine is robust, accommodating various reward types such as SPIFFs, rebates, debit cards, merchandise, training rewards, and luxurious travel opportunities, facilitated through automated catalogs, leaderboards, quizzes, and dedicated reward portals. Furthermore, Extu provides essential services, including expert campaign development, onboarding, meticulous data auditing, strategic consulting, and comprehensive logistics for incentive travel, all aimed at ensuring rapid deployment. As a result, clients have experienced impressive outcomes, including a remarkable 90% partner engagement rate, an average return on investment of 20:1, and significant growth in measurable pipeline metrics. This unique blend of features makes PexP an indispensable tool for organizations seeking to optimize their partner relationships and marketing effectiveness.
API Access
Has API
API Access
Has API
Integrations
LinkedIn
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
BrandMuscle
Founded
2000
Country
United States
Website
www.brandmuscle.com
Vendor Details
Company Name
Extu
Founded
1994
Country
United States
Website
extu.com
Product Features
Brand Management
Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management
Channel Management
Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management
Channel Marketing
Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion
Digital Asset Management
Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management
Product Features
Employee Recognition
Goals
Leaderboards / Activity Tracking
Manager-to-Peer Recognition
Mention Management
Nominations
Peer-to-Peer Recognition
Performance Management
Rewards Catalog
Rewards Points
Social Recognition
eCards
