Compare BrandMap® 10 vs. Crowdpurr

Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.

Crowdpurr is a platform designed to enhance audience engagement by facilitating the creation of dynamic and interactive experiences tailored for live, virtual, and hybrid events. When it's time to present your interactive setup to the audience, you can easily access the web-based Projector View, which is adaptable and can be resized to fit a variety of displays, ranging from tablets to high-definition monitors and even 4K projectors. Just drag the Projector View window onto your desired display, and you can also broadcast it using free streaming platforms like YouTube Live and Twitch for online events. Attendees can join your experience effortlessly by entering a specific URL and a five-digit code into their mobile device’s web browser, ensuring a seamless interaction with just one click and without the need for registration. However, if you prefer to enhance security and gather audience insights, you have the option to require sign-up for participation. This flexibility allows you to cater to the specific needs of your event while maximizing audience interaction.