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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Brainsight is an innovative platform that utilizes artificial intelligence to forecast attention and track eye movements, offering users valuable insights into how visual materials will be perceived during the critical initial moments of exposure, allowing teams to refine their designs prior to launch. By simply uploading an image, video, or URL, users can receive immediate feedback in the form of predictive eye-tracking heatmaps, gaze plots, peekthroughs, and essential metrics like Attention Score and Clarity Score, which indicate where viewers are expected to focus and how effectively key elements convey their intended messages, thus minimizing uncertainty and cutting down the need for expensive live user testing. The platform is versatile, supporting a range of content types such as images, videos, scrolling user experiences, social media ads, display advertisements, and YouTube thumbnails, while also delivering AI-powered insights that identify neglected areas and propose enhancements for crucial messaging, calls to action, and branding elements. Additionally, the brand analytics feature goes beyond predictive attention by employing AI to track logos and text, enabling the measurement of brand visibility and viewer engagement over time in video content, ultimately enhancing the effectiveness of marketing strategies. In doing so, Brainsight empowers businesses to make data-driven decisions that can significantly improve their visual communication efforts.

Description

TrueX stands as the pioneering platform for CTV engagement, extending its capabilities across various screens. This innovative platform empowers consumers to select their ad experiences through the first value exchange product, which is proven to yield impactful outcomes. Consequently, viewers enjoy an enhanced experience, while publishers face a reduced ad load, and advertisers see a fivefold increase in brand impact compared to traditional video ads. By targeting audiences that actively engage with a TrueX unit, you can ensure your advertisements gain visibility. You have the option to choose from ready-made Blueprints or utilize our Creative Studio to unleash your creativity. This platform allows you to exchange interactions with your brand for the most coveted resource today: human attention. Additionally, you can monitor your brand’s growth with in-unit surveys to evaluate the success of your marketing efforts. Providing consumers with the autonomy to decide how they experience ads demonstrates to them that your brand values their attention and appreciates their time. Ultimately, this approach fosters a deeper connection between brands and their audiences, paving the way for more meaningful engagements.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

YouTube

Integrations

YouTube

Pricing Details

€199 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Brainsight

Founded

2022

Country

Netherlands

Website

www.brainsight.app/

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/media/truex/

Product Features

Product Features

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