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features
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Description

Bloom tracks your true ecommerce profit after ads, shipping, COGS, transaction fees, refunds, and operating expenses, so you stop relying on vanity metrics and see which products, campaigns, and channels actually drive profit. Track financial performance across products, orders, countries, ad campaigns, and email campaigns, drilling into Product Intelligence, Country Profits, and Email Profits to understand exactly where profit comes from and where it leaks. Build custom dashboards tailored to your business to surface the metrics that matter most, all in one clean view. View a detailed Profit & Loss table with a toggle to switch between Shopify and Amazon revenue, or see them separately, and measure ROAS, POAS, Contribution Margin, and Net Profit from a single dashboard. Connect Google Ads, Meta Ads, TikTok, Pinterest, and Snapchat to see which channels bring profitable customers, not just clicks, and connect Klaviyo, Mailchimp, and Omnisend to see email profits per campaign. Use multi-touch attribution to understand the complete customer journey and accurately track campaign performance across channels, then apply custom cost rules based on product, quantity, country, shipping zone, and operational expenses to calculate true profit with precision. Get profit insights in Email and Slack, including scheduled Slack summaries, to quickly spot wasted ad spend, declining margins, underperforming products, scaling opportunities, and hidden profit leaks. Connect Bloom to Claude or ChatGPT via MCP to query your profit data in natural language. Whether you run one Shopify store or many, stop guessing and start scaling what actually makes money.

Description

MerchantFlow serves as an analytics platform focused on profitability for brands using Shopify and WooCommerce. By integrating various financial components such as revenue, cost of goods sold (COGS), landed costs, fulfillment and third-party logistics (3PL) expenses, advertising expenditures, payment processing fees, and operational costs, it accurately reveals the genuine profit at the levels of store, order, and product. The real-time dashboard offers comprehensive reporting on profit and loss, blended return on ad spend (ROAS), advertising costs, product viability assessments, and cohort analyses. Moreover, MerchantFlow seamlessly connects with advertising platforms like Meta, Google, TikTok, and Snapchat, allowing for cohesive reporting on both e-commerce and marketing performance. This integration not only enhances visibility but also empowers brands to make informed decisions based on a holistic view of their financial health.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Shopify Yes 
WooCommerce No 

Integrations

Shopify Yes 
WooCommerce Yes 

Pricing Details

$20/month
Free Trial Yes 
Free Version No 

Pricing Details

$49/month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Dayspring Technologies

Founded

2013

Country

India

Website

dayspring.tech/

Vendor Details

Company Name

MerchantFlow

Founded

2025

Country

Australia

Website

merchantflow.ai

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

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