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Description

Meta, TikTok, Snapchat, and Google ads automation — Bïrch runs on a deterministic rules engine that handles pausing, scaling, and budget shifts on conditions you define, with every rule readable before and after it runs. AI account insights with human approval: Birch AI reads across your connected accounts, flags gaps and growth opportunities, and proposes changes for you to approve. MCP integration for ad automation data: Birch MCP connects your rules and performance data to the AI tool you already use. Google Drive to Meta ads workflow: Stage turns creative sitting in Drive into ads ready for review, cutting out manual re-uploads. Built for in-house teams running high ad spend across many accounts and agencies managing several client accounts, with enterprise-grade scalability and real people behind support.

Description

Catchbase is a cutting-edge platform for optimizing Apple Ads, leveraging AI and reinforcement learning to enhance campaign performance autonomously. By connecting seamlessly to both Apple Ads and mobile measurement partner (MMP) data, it utilizes self-learning algorithms developed from millions of bidding scenarios to refine bids, allocate budgets efficiently, and focus on high-performing keywords in real-time. The platform's automation engine conducts daily assessments, categorizes keywords based on potential, and reallocates spending toward campaigns with the highest growth prospects, effectively reducing the need for traditional spreadsheet methods. Furthermore, it accurately measures true incrementality by distinguishing between paid and organic conversions, ensuring that marketing expenditures are invested in traffic that yields genuine value. Catchbase also extends its optimization capabilities to lower-funnel events like subscriptions and in-app purchases when paired with mobile measurement partners, providing a comprehensive solution for advertisers looking to maximize their campaign effectiveness. This innovative approach not only simplifies workflows but also empowers marketing teams to focus on strategy rather than minutiae.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Apple Search Ads No 
AppsFlyer Yes 
Facebook Yes 
Facebook Ads Yes 
Google Ads Yes 
Google Analytics Yes 
Google Sheets Yes 
Hyros Yes 
Instagram Yes 
Instagram Ads Yes 
Meta Ads Yes 
Slack Yes 
Snapchat Yes 
Snapchat Ads Yes 
TikTok Yes 
TikTok Ads Yes 
Wicked Reports Yes 
X (Twitter) Yes 

Integrations

Apple Search Ads Yes 
AppsFlyer No 
Facebook No 
Facebook Ads No 
Google Ads No 
Google Analytics No 
Google Sheets No 
Hyros No 
Instagram No 
Instagram Ads No 
Meta Ads No 
Slack No 
Snapchat No 
Snapchat Ads No 
TikTok No 
TikTok Ads No 
Wicked Reports No 
X (Twitter) No 

Pricing Details

$99.00 per month
Standard plans range from $99 to $1799 per month. Annual plans come with a discount. Custom plans are offered for enterprise.
Free Trial Yes 
Free Version No 

Pricing Details

€1,500 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Bïrch

Founded

2016

Country

United States

Website

bir.ch/

Vendor Details

Company Name

Phiture

Founded

2016

Country

Germany

Website

catchbase.ai/

Product Features

Social Media Advertising

Ad Buying No 
Ad Creation Yes 
Bulk Advertising Yes 
Campaign Management Yes 
Collaboration Tools Yes 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics Yes 
Retargeting Yes 
Roles / Permissions Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing Yes 
Contact Management No 
Content Management No 
Conversion Tracking Yes 
Customer Targeting Yes 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling Yes 

Product Features

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