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Description
It stands out as the singular DSP that integrates search, social media, and direct site interactions through a unified interface. Basis DSP opens the door to a comprehensive programmatic realm filled with diverse inventory, targeted audiences, and extensive data sets, enabling users to efficiently plan, purchase, and oversee their campaigns. The seamless interoperability with various platforms for search, social media, and ad servers allows media professionals to devise and implement effective digital media strategies more easily. The billing automation feature within Basis DSP streamlines the reconciliation of delivery metrics and simplifies the creation and payment of invoices. Users can effortlessly plan, negotiate, and monitor bespoke PMP offerings among a multitude of esteemed publishers—all within the Basis environment. Additionally, the powerful artificial intelligence engine in Basis helps enhance campaign results by allowing users to select from either algorithmic or machine learning optimizations for automatic data analysis. With access to the industry's top exchanges and over 25,000 audience segments from more than 30 data providers, as well as versatile inventory and targeting options, Basis DSP empowers advertisers to make informed decisions and improve their digital marketing efforts. This holistic approach ensures that clients can maximize their advertising potential while navigating a complex landscape with ease.
Description
Edge226 is an AI-powered mobile advertising platform designed to drive user acquisition and improve campaign performance for app developers and marketers. It features a performance DSP that leverages machine learning to optimize ad targeting and reach high-value users across a global network. The platform provides access to nearly all mobile supply, allowing advertisers to expand their reach effectively. Edge226 also offers connected TV and linear TV advertising solutions that use predictive analytics to identify and engage the right audience. Its SSP solution enables publishers to maximize monetization by connecting seamlessly with demand sources. The platform operates on an outcome-based pricing model, ensuring advertisers only pay for meaningful actions such as conversions or revenue-generating events. Advanced targeting and optimization tools help improve return on ad spend and campaign efficiency. Edge226 supports multiple verticals, including finance, gaming, e-commerce, and streaming. It uses data-driven insights to refine strategies and improve user acquisition results. The platform is designed to scale campaigns while maintaining performance and cost efficiency. By combining AI, global reach, and outcome-based pricing, Edge226 helps businesses achieve better advertising results.
API Access
Has API
API Access
Has API
Integrations
Adloox
Clearboard
Eyeota
Peer39
Proximic by Comscore
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Basis Technologies
Country
United States
Website
basis.net/technology/dsp
Vendor Details
Company Name
Edge226
Founded
2006
Country
United States
Website
www.echo226.com