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Description

Discover key trends that are essential for your business. Azira’s data intelligence empowers operational leaders and analysts to evaluate trade areas, recognize consumer behaviors, and gain valuable insights into competitor activities. Marketers and advertisers seeking to enhance campaign success will find Azira’s data instrumental in audience curation through act-alike modeling, brand affinity, demographics, and other factors. With the ability to launch omnichannel campaigns through smooth integrations with the largest ad-serving platforms, you can effectively track and measure ROI both online and offline. This comprehensive approach not only enhances your marketing strategy but also positions your business for sustained growth in a competitive landscape.

Description

Gain round-the-clock access to a premier marketing database with a flexible pay-as-you-go pricing model. Instantly create lookalike models powered by artificial intelligence in mere moments instead of waiting months. The TRAK platform simplifies the process of entering, exiting, and launching your marketing efforts. Break free from restrictive data environments and seize control of your own information. Effortlessly engage your top audiences through personalized channels, including direct mail, email, digital platforms, and even connected TV. This service checks numerous boxes and offers a self-service option, setting it apart from competitors. Utilize TRAK’s extensive consumer database to develop predictive models or curate targeted audiences. Enhance your records by adding opt-in email addresses, IP addresses, and phone numbers. You can also enrich your audience profiles with attributes such as age and income, enabling smarter marketing strategies. Carry out essential tasks like data hygiene, standardization, and deduplication with ease. Discover the high-performance marketing data you’ve been seeking, available on demand. TRAK harnesses the power of artificial intelligence and machine learning to revolutionize traditional data science and modeling practices, ensuring you stay ahead in the competitive marketing landscape. This innovative approach not only saves time but also delivers more accurate insights for your campaigns.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$99 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Azira

Founded

2012

Country

United States

Website

azira.com

Vendor Details

Company Name

TRAK Data

Country

United States

Website

trakdatainc.com

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Alternatives

Alternatives