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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Audigent stands out as a premier platform focused on data activation, curation, and identity solutions. By utilizing innovative technology that emphasizes privacy-compliant first-party data, it significantly improves media addressability and monetization on a large scale, all while completely avoiding cookie reliance. As a pioneer among data curation platforms, Audigent utilizes its unique identity solution, Hadron ID™, to transform the programmatic advertising field. Its advanced offerings, including SmartPMP™ and ContextualPMP™, utilize artificial intelligence and machine learning to provide consumer-safe data bundled with high-quality inventory at scale. Recognized by some of the largest brands and global media agencies, Audigent manages over 100,000 campaigns each month. Its data solutions, which are verified and opt-in, are instrumental in generating revenue for prominent publishers and partners like Condé Nast, TransUnion, Warner Music Group, Penske, a360 Media, Fandom, and many others. This commitment to innovation and effectiveness solidifies Audigent's role as a key player in the evolving advertising ecosystem.

Description

Encourage your clientele to willingly share their data in exchange for tailored offers that reflect their genuine interests, financial conditions, and purchasing habits. This strategy not only helps in attracting new customers but also boosts the engagement of your current ones. By providing sustainability rewards, you can enhance customer loyalty and retention. Additionally, collecting valuable data insights will enable you to personalize experiences and leverage AI effectively. This approach can lead to new revenue streams while improving your capabilities in cross-selling and upselling. Furthermore, it serves as a protective measure against competitors in your market. Our "innovation as a service" model conserves your resources, offering 100% performance marketing that hinges on spending behaviors and data-driven audience insights. We utilize advanced encryption and security technologies, ensuring a comprehensive platform managed entirely for you, with no need for technical implementations on your end. Our operations are guided by principles of kindness, mastery, honesty, reliability, and mutual respect, empowering your customers to take ownership of their data through a 100% explicit opt-in process. This not only fosters trust but also establishes a strong foundation for a mutually beneficial relationship.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

SAP Store

Integrations

SAP Store

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Audigent, a part of Experian

Founded

2016

Country

United States

Website

audigent.com

Vendor Details

Company Name

OptioPay

Founded

2014

Country

Germany

Website

www.optiopay.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Alternatives

Alternatives