Average Ratings 1 Rating

Total
ease
features
design
support

Average Ratings 1 Rating

Total
ease
features
design
support

Description

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Description

To effectively engage in influencer marketing, a strong focus on ROI is essential. You can discover influencers across a range of platforms using an extensive array of filters tailored to your needs. By examining CPI/CPV metrics, you can monitor audience and growth statistics for influencers, allowing you to set well-informed objectives. Campaigns in influencer marketing should be tracked with the same rigor as performance marketing to ensure optimal ROI. The influencer marketing agencies you admire rely on insightIQ for precise data, revealing metrics that were previously hidden, alongside a robust infrastructure. What sets insightIQ apart from the myriad of influencer marketing tools available is its unique approach. The platform equips influencer marketing managers with insights that enable them to identify the most suitable influencers, delve deeply into their audience demographics and engagement levels, and utilize concrete data to evaluate campaign effectiveness. Rather than offering a limited selection of influencers, we provide a comprehensive database that allows for versatile and strategic choices. This flexibility ensures that you can tailor your influencer partnerships to align perfectly with your brand’s goals.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Axis LMS
Brandwatch
Buffer
Hootsuite
Instagram
Meltwater
NetBase Quid
Pulsar Platform
Talkwalker
TikTok
X (Twitter)
YouTube

Integrations

Axis LMS
Brandwatch
Buffer
Hootsuite
Instagram
Meltwater
NetBase Quid
Pulsar Platform
Talkwalker
TikTok
X (Twitter)
YouTube

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Audiense

Founded

2011

Country

United Kingdom

Website

audiense.com

Vendor Details

Company Name

InsightIQ

Country

United States

Website

www.insightiq.ai/

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Product Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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