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Description
We uniquely integrate Data, AI Technology, and Content on a global scale, unlike any other organization. By precisely targeting the ideal audiences with the most suitable messages at the perfect moments, we ensure that our clients achieve their objectives. Our commitment to complete transparency and control allows us to leverage our technical expertise, innovation, and experience to boost profitability. We focus on optimizing and evaluating campaign engagement, audience relevance, brand enhancement, and return on investment. By identifying pertinent “in-market audiences” at scale, we ensure that the content we create is “culturally relevant” while managing campaigns from start to finish. Through targeted behavioral advertising, we aim to improve performance significantly. Utilizing real-time data analytics, we can refine and assess the effectiveness of campaign initiatives. At Audience2Media, our core mission is to consistently delight our customers by delivering culturally relevant campaigns tailored to specific audiences, setting a benchmark in service excellence. With our unique approach, we strive to redefine how brands connect with their audiences effectively.
Description
InMarket is a dynamic marketing and analytics platform designed to assist brands in engaging consumers at the most opportune moments, utilizing insights from intent, location, both online and offline purchasing patterns, and audience data enhanced by artificial intelligence. The platform features four primary solutions that empower marketers to categorize consumers not only by their identity but also by their purchasing habits and motivations, facilitating the launch of omnichannel campaigns while assessing tangible results such as increased sales and foot traffic to stores. Through its Audiences feature, InMarket taps into first-party location information, consumer transaction behaviors, and predictive analytics to develop tailored or readily available segments for activation. Its Activation component allows brands to connect with these audiences across various devices and channels in real time, ensuring optimal timing and positioning of their messages. Furthermore, the platform's Measurement tools deliver comprehensive, AI-driven insights into the effectiveness of media efforts, allowing for real-time campaign adjustments and correlating impressions with additional conversions, ultimately refining marketing strategies for better performance. This holistic approach not only enhances consumer engagement but also supports brands in achieving their marketing objectives more efficiently.
API Access
Has API
API Access
Has API
Integrations
Facebook
Instagram
Snapchat
TikTok
Twitch
X (Twitter)
YouTube
Integrations
Facebook
Instagram
Snapchat
TikTok
Twitch
X (Twitter)
YouTube
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Audience2Media
Founded
2009
Country
United Kingdom
Website
www.audience2media.com
Vendor Details
Company Name
InMarket
Founded
2010
Country
United States
Website
inmarket.com
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
