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Description

AppTweak is a leading app marketing and intelligence platform helping mobile teams grow across the app stores and AI search. Trusted by thousands of apps and games worldwide, AppTweak brings together ASO Intelligence, AI Visibility, Apple Ads campaign management, Market Intelligence, and App Reviews Management in one unified platform, giving marketers the data, insights, automation, and AI they need to improve discoverability, optimize performance, and scale growth. Built specifically for app store marketing, AppTweak helps teams understand how their apps and competitors perform across organic search, paid acquisition, user feedback, market trends, and AI-generated recommendations. Powered by industry-leading app store data, competitive intelligence, Atlas AI, and workflow automation, AppTweak enables marketers to uncover growth opportunities, strengthen app visibility, improve conversion rates, maximize Apple Ads performance, monitor market shifts, and turn user feedback into actionable insights. As app discovery expands beyond traditional app store search into AI-powered recommendations, AppTweak helps brands understand where their apps and games appear in AI-generated results, which competitors are recommended instead, and how to strengthen visibility across both the app stores and AI search.

Description

SplitMetrics Optimize is an advanced A/B testing platform providing tools for fast and cost-effective app growth at any stage of the app’s lifecycle. SplitMetrics platform helps mobile-first brands cut risks, eliminate guesswork and reduce expenses associated with launching and growing mobile apps and games on the App Store and Google Play. The platform provides an opportunity to test app and game ideas that are still in the concept phase, get feedback from real users and make data-driven decisions on investing in the concepts that got the greatest resonance on the market. Game developers can test game concepts, meta, core mechanics, gameplay, or plot and validate any app elements, visuals, and messages before going live. The test can be run with the minimal asset of creatives and save up to 6 months of game development. The measurable results with qualitative and quantitative metrics from real users help to make a no-guess data-driven decision on game development. With SplitMetrics Optimize mobile app publishers can test new app design, features, pricing, or go-to-market messages in live apps without the risk of churning users.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Apple Search Ads Yes 
Adjust No 
App Store Yes 
AppMetrica No 
AppsFlyer No 
Branch No 
Chartio Yes 
Facebook No 
Google Play Yes 
Kochava No 
Microsoft Excel Yes 
Qlik Sense Yes 
RevenueCat No 
Singular No 
Slack Yes 
Tableau Yes 
Tenjin No 

Integrations

Apple Search Ads Yes 
Adjust Yes 
App Store No 
AppMetrica Yes 
AppsFlyer Yes 
Branch Yes 
Chartio No 
Facebook Yes 
Google Play No 
Kochava Yes 
Microsoft Excel No 
Qlik Sense No 
RevenueCat Yes 
Singular Yes 
Slack No 
Tableau No 
Tenjin Yes 

Pricing Details

€99 per month
Free Trial Yes 
Free Version No 

Pricing Details

$13,600/year
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

AppTweak

Founded

2014

Country

Belgium

Website

www.apptweak.com

Vendor Details

Company Name

SplitMetrics

Founded

2014

Country

United States

Website

splitmetrics.com/optimize/

Product Features

App Store Optimization (ASO)

A/B Testing Yes 
App Store Localization Yes 
Benchmarking Yes 
Competitor Monitoring Yes 
Keyword Research Tools Yes 
Rank Tracking Yes 
Reporting / Analytics Yes 
Reviews Management Yes 
Sentiment Analysis Yes 

Competitive Intelligence

Alerts/Notifications Yes 
Benchmarking Yes 
Competing Product Analysis Yes 
Keyword Tracking Yes 
Social Media Monitoring No 
Trend Analysis Yes 
Website Monitoring Yes 

Mobile App Analytics

A/B Testing Yes 
Channel Attribution Yes 
Cohort Analysis No 
Funnel Analysis No 
In-App Events Tracking Yes 
Push Notifications No 
Retention Tracking No 
Revenue Tracking Yes 
Uninstall Tracking No 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting No 
Coupons No 
Email Marketing No 
Engagement Monitoring No 
In-App Marketing No 
Location-Based Marketing No 
Push Notifications No 
Text Messaging No 
Text-to-Win No 

Product Features

AB Testing

Audience Targeting Yes 
Campaign Segmentation Yes 
Funnel Analysis Yes 
Heatmaps Yes 
Landing Pages / Web Forms Yes 
Multivariate Testing Yes 
Split Testing Yes 
Statistical Relevance Analysis Yes 
Surveys Yes 
Test Scheduling Yes 
Visual Editor Yes 

Mobile App Analytics

A/B Testing Yes 
Channel Attribution Yes 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking Yes 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting Yes 
Coupons No 
Email Marketing No 
Engagement Monitoring Yes 
In-App Marketing Yes 
Location-Based Marketing Yes 
Push Notifications Yes 
Text Messaging No 
Text-to-Win No 

Alternatives

Alternatives

SplitMetrics Acquire Reviews

SplitMetrics Acquire

SplitMetrics
Zarget Reviews

Zarget

Osmnez Technologies