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Description
Founded in 2013, this company aims to revolutionize video advertising through cutting-edge technology. Aniview's innovative solutions are utilized by premium publishers, networks, and advertisers worldwide, collectively generating over 10 billion impressions each month. The Aniview Video Ad Server, a pioneering platform, enables users to store, manage, and deliver video ads using any tag and format. With a single JavaScript tag, users can connect to Aniview’s robust server, facilitating the display of video ads across various tags (VPAID, VAST, IMA, etc.), formats, and devices. Discover the premier video ad marketplace that connects you with top-tier publishers and elite advertisers, helping to boost fill rates, CPMs, and overall video quality. Aniview’s Video Ad Marketplace empowers esteemed publishers to effectively monetize their inventory, enhance revenue streams, and leverage a comprehensive suite of industry-leading tools, all accessible from a single real-time dashboard, thereby streamlining their advertising efforts. By harnessing these advanced capabilities, users can truly elevate their video advertising strategies and achieve unparalleled success in the digital landscape.
Description
Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.
API Access
Has API
API Access
Has API
Integrations
Google Ads
Nielsen Marketing Cloud
YouTube
comScore
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Aniview
Founded
2013
Country
Israel
Website
www.aniview.com
Vendor Details
Company Name
Zefr
Founded
2009
Country
United States
Website
zefr.com/video-advertising
Product Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
