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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Animo is a cloud-based platform designed for measuring and optimizing media, catering to brand marketing, analytics teams, and agencies. It integrates online advertising with offline media activities within a collaborative workspace, facilitating comprehensive reporting, marketing mix modeling, and strategic planning across multiple channels. The platform's Online Dashboard links various advertising platforms, consolidating campaign data such as expenditures, impressions, clicks, conversions, and return on investment into a single interface. It employs online models to estimate the impact of different channels and guide budget allocation, while its offline tools evaluate the effectiveness of television, radio, and out-of-home advertising against measurable business results, including detailed TV spot analysis at 15-minute increments. Additionally, a Media Planner feature allows users to simulate pre-campaign scenarios, and marketing data can be accessed via AI assistants through a Model Context Protocol connection. The flexible, modular design offers support for both digital-only and integrated online and offline measurement, making it a versatile solution for modern marketing needs. This comprehensive approach ensures that users can make informed decisions based on a holistic view of their media performance.

Description

Innovid is the sole independent omni-channel platform designed specifically for television that integrates advertising, creative, and analytics. This comprehensive platform allows for personalized, served, and measured advertising across various media, including TV, video, display, audio, and social channels, all within a unified system. By leveraging data, Innovid enhances the personalization and effectiveness of ad delivery across the broadest range of market channels, ensuring a seamless connection of all media types and superior advertising experiences throughout the audience journey. Serving a diverse clientele of brands, agencies, and publishers, Innovid operates from more than twelve offices strategically located across the Americas, Europe, and the Asia Pacific region, reinforcing its global presence and reach in the advertising landscape. This innovative approach positions Innovid as a leader in transforming how advertisers engage with audiences in a dynamic and integrated manner.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Acrobat No 
ChatGPT Yes 
Claude Yes 
Google No 
Google Analytics Yes 
LiveRamp No 
MINT No 
Mediaocean No 
Nielsen Marketing Cloud No 
Oracle Cloud Infrastructure No 
Oracle Moat No 
Rivery No 
Roku OS No 
Taboola Yes 
Tapad No 
Yahoo Finance No 
comScore No 

Integrations

Adobe Acrobat Yes 
ChatGPT No 
Claude No 
Google Yes 
Google Analytics No 
LiveRamp Yes 
MINT Yes 
Mediaocean Yes 
Nielsen Marketing Cloud Yes 
Oracle Cloud Infrastructure Yes 
Oracle Moat Yes 
Rivery Yes 
Roku OS Yes 
Taboola No 
Tapad Yes 
Yahoo Finance Yes 
comScore Yes 

Pricing Details

$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Animo

Founded

2023

Country

Israel

Website

animo-tech.com

Vendor Details

Company Name

Innovid

Country

United States

Website

www.innovid.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Video

Analytics No 
Brand Overlay No 
Bulk Uploading No 
Closed Captions No 
Mobile Screen Support No 
Privacy Options No 
Social Sharing No 
Video Looping No 
Video Streaming No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives

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