Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Amobee serves as a comprehensive advertising solution that merges various forms of media, including traditional TV, connected TV, digital, and social media advertising, thereby allowing advertisers to reach their target audiences seamlessly across multiple channels. The platform promotes streamlined processes for planning, purchasing, and evaluating campaigns, which enhances overall performance. By utilizing features such as TV amplifiers, advertisers can broaden their linear TV audience targeting to include connected TV, digital, and social media platforms, thereby gaining enhanced control over their advertising strategies. Amobee's 4Screen reports deliver comprehensive insights into consumer behaviors throughout the entire marketing funnel, facilitating informed, data-driven decision-making. Furthermore, it provides broadcasters with tools to maximize revenue across their media assets, ensuring they optimize yield from all television formats through integrated planning, sales, and measurement solutions. This holistic approach not only boosts efficiency but also empowers advertisers and broadcasters to adapt to the rapidly evolving media landscape.
Description
Calton Datx is dedicated to transforming audience measurement through advanced, cloud-based analytics solutions. Our mission is to equip media owners, marketers, and advertisers with current, data-informed insights that enhance campaign effectiveness, amplify viewer interaction, and increase return on investment.
Utilizing cutting-edge tools and a metrics system powered by artificial intelligence, we bridge the gap between the accuracy of digital analytics and conventional advertising methods. Calton Datx provides a comprehensive analytics suite designed for the evolving landscape of media performance, whether you are assessing vehicle impressions or foot traffic in urban areas.
By offering real-time data, personalized dashboards, and geographic intelligence, we convert raw movement data into strategic actions. Brands are now empowered to assess their impact, refine their placement strategies, and confidently demonstrate ROI, all while adapting to the ever-changing consumer landscape.
At Calton Datx, we don’t merely track audience movement; we interpret it into media strategies that drive tangible results and foster lasting connections. Our innovative approach ensures that clients remain at the forefront of audience engagement in an increasingly competitive market.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
MINT
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Amobee
Founded
2005
Country
United States
Website
www.amobee.com
Vendor Details
Company Name
Calton Datx
Founded
2022
Country
Philippines
Website
caltondatx.com
Product Features
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No