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Description

Alfa Track provides a web analytics solution that focuses on tracking email interactions. Various origins can trigger these interactions, including advertisements, banners, links from partner sites, or search engine referrals. With the integration of mail aliases and telephone forwarding, all communications are seamlessly received. This service enables you to gather extensive information regarding the client, encompassing details such as their browser, location, visited pages, advertising sources, search terms, and more. Over time, the generated statistics will guide you in making informed decisions about where to allocate your advertising funds effectively. Ultimately, this leads to optimized marketing strategies and improved return on investment for your campaigns.

Description

Elevate your digital marketing analytics like never before. Are you tired of the tedious task of pulling together data from various advertising platforms? We've got the solution for you. Designed by marketing professionals who sought an improved alternative to current offerings, our tool eliminates the hassle of managing intricate queries in spreadsheets. With our real-time synchronization, your reports are perpetually current. Consolidate your data within Calypsus and seamlessly export it to your preferred applications. Our team of genuine digital marketing specialists is here to address all your inquiries. Effortlessly integrate your favorite online advertising platforms, including Facebook, Instagram, YouTube, Google Ads, Google Analytics, and LinkedIn, with just a single click. Combine platform-specific advertising metrics, such as expenditure data, with any metric from Google Analytics to achieve the comprehensive closed-loop reporting you've always dreamed of. You can categorize your data across various channels by dimensions such as country, customer segment, marketing campaign, or profit margin. We will present this information through detailed reports and visualizations, making it easier for you to understand and act on your marketing performance. Experience the power of streamlined data analysis and take your marketing strategies to new heights.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Analytics Yes 
Chatra Yes 
Facebook No 
Google Ads No 
Google Drive Yes 
Google Sheets Yes 
Instagram No 
Jira Yes 
Kommo Yes 
LinkedIn No 
Microsoft Excel No 
Slack Yes 
WordPress Yes 
YouTube No 
retailCRM Yes 

Integrations

Google Analytics Yes 
Chatra No 
Facebook Yes 
Google Ads Yes 
Google Drive No 
Google Sheets No 
Instagram Yes 
Jira No 
Kommo No 
LinkedIn Yes 
Microsoft Excel Yes 
Slack No 
WordPress No 
YouTube Yes 
retailCRM No 

Pricing Details

$50 per month
Free Trial No 
Free Version No 

Pricing Details

$50 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Alfa-Track

Founded

2016

Country

Russian Federation

Website

alfa-track.com

Vendor Details

Company Name

Calypsus

Founded

2019

Country

Belgium

Website

calypsus.io

Product Features

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys Yes 
Drip Campaigns No 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Reporting

Customizable Dashboard No 
Data Source Connectors Yes 
Drag & Drop No 
Drill Down Yes 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports No 
Scheduled / Automated Reports No 

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