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Average Ratings 0 Ratings

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features
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support

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Write a Review

Description

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Description

Locomizer is a cutting-edge data-as-a-service platform that processes vast amounts of spatial big data produced by human activity, utilizing a unique machine-learning algorithm to assess human behavior in both spatial and temporal contexts. This innovative service allows clients to pinpoint exact locations and times to effectively align their products, services, and marketing efforts with the appropriate consumer demographics. Widely recognized in the industry, Locomizer serves an impressive roster of prominent clients worldwide. The platform excels in boosting sales by identifying specific target audiences tailored to relevant products, services, and promotional strategies. Through its Audience Discovery Platform (ADP), Locomizer creates millions of dynamic datasets that represent geographically diverse audiences exhibiting desired behavioral traits. These invaluable datasets are harnessed to gain essential insights for businesses, research entities, and data scientists, facilitating audience analysis across various sectors such as retail, advertising, and property development. With its comprehensive approach, Locomizer not only enhances marketing effectiveness but also empowers clients to make informed decisions based on real-world audience behavior.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon S3 No 
Experian Connect No 
Facebook Yes 
Instagram Yes 
Reddit Yes 
The Trade Desk Yes 
TikTok Yes 
X (Twitter) Yes 

Integrations

Amazon S3 Yes 
Experian Connect Yes 
Facebook No 
Instagram No 
Reddit No 
The Trade Desk No 
TikTok No 
X (Twitter) No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Affinity Answers

Country

United States

Website

www.affinityanswers.com/data/

Vendor Details

Company Name

Locomizer

Country

United Kingdom

Website

locomizer.com

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

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