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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Description

Monitor indicators that suggest buyer interest, like when potential customers engage with competitors or when your top users transition to different jobs. Simplify the process of identifying your total addressable market while uncovering fresh sales opportunities. Consolidate all sources of intent data to ensure a comprehensive view. Notify your team when prospect behaviors indicate a likelihood to buy. Utilizing intent data signals empowers you to tailor each outbound communication your team sends, all without requiring changes to their existing tools or workflows. Additionally, this strategic approach enhances your overall sales effectiveness by ensuring that messaging is more relevant and timely.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

X (Twitter)
Adobe Marketo Engage
Bombora
Facebook
G2
G2 Buyer Intent
Instagram
LinkedIn
Reddit
Salesforce
Segment
The Trade Desk
TikTok
ZoomInfo

Integrations

X (Twitter)
Adobe Marketo Engage
Bombora
Facebook
G2
G2 Buyer Intent
Instagram
LinkedIn
Reddit
Salesforce
Segment
The Trade Desk
TikTok
ZoomInfo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Affinity Answers

Country

United States

Website

www.affinityanswers.com/data/

Vendor Details

Company Name

Intentomatic

Founded

2020

Website

www.intentomatic.com

Product Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Product Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

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Alternatives

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