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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

A technology-focused platform designed for consumer insights teams enables the mapping of insights across various media, digital, and shopper interactions, facilitating the creation of emotionally resonant customer experiences while optimizing the customer journey to enhance conversion rates. Additionally, it provides valuable insights into emotion, attention, engagement, and visibility. For UX teams, it offers a usability testing and analytics platform that evaluates attention, engagement, and emotional responses throughout user journeys, allowing for the testing of prototypes, mockups, websites, applications, and chatbots. This platform helps in pinpointing crucial UI elements that attract customer attention, ensuring the delivery of emotionally optimized user experiences that drive higher conversion rates. Furthermore, it leverages Emotion Insights to craft exceptional customer experiences, utilizing Facial Coding APIs to assess emotional responses at scale through single face emotion recognition, in-the-wild multi-face emotion recognition, and recorded video emotion analysis. The platform is capable of testing stimuli across diverse modes and channels such as videos, print advertisements, planograms, package designs, websites, applications, and chatbots, ensuring comprehensive insights into consumer behavior and emotional engagement. This multifaceted approach empowers brands to refine their strategies and create impactful interactions with their audience.

Description

Buzz 3D operates across two specialist domains: Retail Innovation Testing and Pharmaceutical Human Factors Studies. For retailers, FMCG Brands and Shopper Research teams, Buzz 3D brings a low-cost Innovation Testing stage to Category Management workflows, enabling many more merchandising, pricing, assortment and planogram concepts to be quickly pre-screened before investing in deeper shopper research and validation of the strongest candidates. Buzz solves the "3-Silo Problem" by reducing workflow friction between specialist disciplines while working alongside enterprise platforms including Blue Yonder (JDA), NIQ Spaceman, Ipsos SimStore and InContext Solutions. For Medtech and pharmaceutical organisations, Buzz transforms production-ready packaging artwork into interactive virtual packs for remote moderator-led formative Human Factors evaluation, Label Comprehension and Packaging Evaluation studies. Packaging supports interactive flaps, pull-outs, Patient Information Leaflets (PIL) and Instructions For Use (IFU) inserts. Used in over 100 US qualitative studies since 2021, data generated using Buzz has been accepted by the FDA as part of formal regulatory submissions, eliminating the need for physical mock-ups in formative trials.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

Retail : £487
Retail Innovation Testing : Pricing starts at £487 per interactive planogram. Volume discounts apply for larger studies.

Pharma : Please contact us for a tailored quotation.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Affect Lab

Founded

2016

Country

India

Website

affectlab.io

Vendor Details

Company Name

Buzz 3D

Founded

1996

Country

United Kingdom

Website

web.buzz3d.com

Product Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

Usability Testing

A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription

Product Features

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