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Average Ratings 0 Ratings

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Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Capture comprehensive online and offline sales data to harness the potential of genuine omnichannel measurement. The meticulously deduplicated information derived from NielsenIQ’s exclusive methodology offers the most transparent multi-channel perspective by removing redundancies and conserving your time. Grasping the nuances of omnichannel sales and market share often necessitates the merging of various data sources, which can lead to double-counting sales figures and the cumbersome task of reconciling definitions and disparate datasets. With NielsenIQ’s unique deduplication and category harmonization techniques, you can eliminate uncertainty in data integration and concentrate on the outcomes of precise and transparent data. By obtaining a side-by-side comparison of actual sales figures across both online and offline channels, you can effectively address existing blind spots in overall market measurement. This comprehensive approach not only enhances accuracy but also empowers businesses to make informed decisions based on reliable insights.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Audience Manager
Adobe Creative Cloud
Adobe Photoshop Lightroom Classic
AppHelp
Commanders Act
DNSWatch
DV Publisher Suite
Delacon
Digimarc Discover
FreeWheel Beeswax
Live Commerce
PiSrc Fütprint
RIVN
TCS CHROMA
TCS HOBS
TCS Intelligent Urban Exchange
TCS Optumera
Telmetrics
Titan

Integrations

Adobe Analytics
Adobe Audience Manager
Adobe Creative Cloud
Adobe Photoshop Lightroom Classic
AppHelp
Commanders Act
DNSWatch
DV Publisher Suite
Delacon
Digimarc Discover
FreeWheel Beeswax
Live Commerce
PiSrc Fütprint
RIVN
TCS CHROMA
TCS HOBS
TCS Intelligent Urban Exchange
TCS Optumera
Telmetrics
Titan

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/omnisales/

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Product Features

Alternatives

Alternatives