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Description
Explore and enhance the effectiveness of your television investments using the Admo.tv platform, which specializes in monitoring market TV broadcasts in real-time. By leveraging our advanced detection technology, you can gain insights into visits, conversions, brand awareness, and foot traffic. With our Watch platform, refine your media strategy by analyzing the approaches of competing brands. Admo.tv accurately identifies your TV-online users, offering valuable insights tailored to your specific needs, including online engagement metrics, geographic location, and the demographic profile of your TV-engaged audience. Additionally, we assess the impact of brand awareness and drive-to-store initiatives, allowing you to shape your media plans with a focus on performance. Admo.tv also enhances your search engine advertising (SEA) when users actively seek your brand online. Furthermore, you can increase conversion rates by retargeting your audience that has engaged with your TV content, crafting a personalized customer journey. Since its inception in 2011, Admo.tv has been a trusted partner for major brands and their media agencies, continually adapting to meet the evolving needs of the industry. By utilizing our platform, you can stay ahead in a competitive market and maximize the return on your advertising investments.
Description
Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.
API Access
Has API
API Access
Has API
Pricing Details
$3,840 per year
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Admo.tv
Founded
2015
Country
France
Website
admo.tv
Vendor Details
Company Name
Nielsen
Country
United States
Website
www.nielsen.com/solutions/audience-measurement/nielsen-one/
Product Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking