Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Adentro serves as a marketing platform focused on visit-based strategies, aimed at assisting physical businesses in linking their online promotions and digital initiatives to actual store visits, thus providing marketers insights into customer foot traffic and conversion rates at their locations. By connecting to a business’s branded guest WiFi, customers allow Adentro to gather visit and behavior-related data, which is then enhanced using a vast network of nearly 100 million customer profiles to create tailored audience segments; this platform also features a comprehensive dashboard that displays key performance indicators and facilitates the activation of automated marketing campaigns across various channels, including popular platforms like Facebook, Instagram, TikTok, email, and SMS. Furthermore, Adentro integrates seamlessly with sectors such as retail, food and beverage, entertainment, and hospitality, empowering brands to collect first-party data directly in-store, analyze it in conjunction with an expansive dataset, effectively target or re-engage their customers, and assess the tangible outcomes of their digital marketing investments, thereby enhancing their overall marketing efficacy. This multifaceted approach not only streamlines marketing efforts but also offers actionable insights that can significantly influence business strategies.

Description

TrueTargeting, the audience targeting platform from Infillion, allows advertisers to connect with cookieless audiences through unique or proprietary data sets. With more than 275 ready-made segments that cover interests, buying intent, location visits, survey answers, and brand loyalty, the platform also provides tools for creating custom audiences. Advertisers can integrate their existing customer data, including CRM, CDP, email, loyalty lists, and point-of-sale information, to develop tailored segments and enhance their reach within a timeframe of 5 to 10 days. TrueTargeting leverages XGraph for immediate scaling, enabling advertisers to engage with users across all devices, impacting over 865 million people in the United States alone. The various audience types available encompass intent-based segments (reflecting recent visits that signify in-market behavior), interest-based segments (related to visits to specific location categories within the previous three to six months), predictive visit segments (which forecast the likelihood of visiting a place in the next month), and survey-based segments (derived from responses that indicate category preferences). Overall, this comprehensive approach helps advertisers effectively target and connect with their desired audiences.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

DoubleVerify No 
Experian Connect No 
Facebook Yes 
Infillion XGraph No 
Instagram Yes 
LiveRamp No 
Oracle BlueKai No 
Semasio No 
TikTok Yes 
TransUnion Digital Business Profile No 
TransUnion TruVision No 

Integrations

DoubleVerify Yes 
Experian Connect Yes 
Facebook No 
Infillion XGraph Yes 
Instagram No 
LiveRamp Yes 
Oracle BlueKai Yes 
Semasio Yes 
TikTok No 
TransUnion Digital Business Profile Yes 
TransUnion TruVision Yes 

Pricing Details

$99 per location
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Adentro

Founded

2012

Country

United States

Website

adentro.com

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/data/truetargeting/

Product Features

WiFi Marketing

Automated Emails No 
Branded Splash Page No 
Customer Analytics No 
Data Export No 
Data Privacy Compliance No 
Lead Capture No 
Location Heatmaps No 
Loyalty Program No 
Review Platform Integration No 
SMS Marketing No 
Social Media Integration No 
Surveys No 
Time Limited WiFi No 
Trigger Campaigns No 

Product Features

Alternatives

Alternatives

BridgeLogic Reviews

BridgeLogic

BridgeLogic WiFi