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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.

Description

Free yourself from relying on developers. In merely two minutes (we’ve verified the time), Magic Audiences allows you to capture any user interaction on your website, send it to Facebook, and effortlessly create custom and lookalike audiences (as well as custom conversions) without needing any coding skills. Simply integrate Magic Audiences into your site like you would with any other tag or plugin, connect your Facebook account, and begin exporting events and generating code-free conversions in no time! Having a substantial budget provides the opportunity to explore innovative strategies for optimizing your marketing campaigns to maximize results. However, you want to avoid burdening your development team with continuous testing and adjustments. With Magic Audiences for Facebook, you can quickly create and experiment with any Lookalike audience or conversion event you envision—all without needing to write a single line of code. This means you can indulge in extensive testing while keeping your dev team free from an overwhelming flood of requests. It's a win-win solution that empowers marketers to innovate without constraints.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom InfoBase Yes 
Acxiom Real Identity Yes 
Bionic for Agencies Yes 
Facebook No 
Humming Yes 
Instagram No 
Intuizi Yes 
MSIGHTS Yes 

Integrations

Acxiom InfoBase No 
Acxiom Real Identity No 
Bionic for Agencies No 
Facebook Yes 
Humming No 
Instagram Yes 
Intuizi No 
MSIGHTS No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$99 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Viant

Founded

1999

Country

United States

Website

www.adelphic.com

Vendor Details

Company Name

Oribi

Country

United States

Website

oribi.io/magic-audiences

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

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