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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

AdRacer offers a comprehensive solution for planning, managing, and optimizing advertising campaigns across diverse media channels. With support for managing multiple markets, categories, and brands, the platform uses customizable flowcharts to visualize complex marketing structures efficiently. It includes ready-to-use templates for media plans as well as the flexibility to create fully personalized plans tailored to specific campaign goals. One of its key features is Strateguide, which helps users calculate effective advertising frequency and reach to enhance media strategies. The platform’s reporting capabilities allow marketers to generate detailed post-buying and summary reports with various time breakdowns and data contexts in just a few clicks. Users can also customize the color themes of their plans to align with their company’s branding. AdRacer is designed to improve collaboration and productivity within marketing teams and agencies. Its easy-to-use interface makes daily media planning less time-consuming and more strategic.

Description

Enhance your marketing return on investment by seamlessly integrating media planning with rapid data insights. Adobe Mix Modeler equips marketing teams with the ability to swiftly and effectively identify optimal investment areas that foster business expansion and additional value. As marketers encounter mounting demands to demonstrate their contributions to business success, Adobe Mix Modeler facilitates quicker, more insightful measurement and strategic planning. With this tool, marketers can meticulously structure their marketing mix, adjust campaign expenditures in real-time, and generate data-driven suggestions that are vital for their business, all grounded in AI-enhanced incrementality scores that build trust in the outcomes. Achieve comprehensive and cohesive ROI measurement by merging and aligning marketing performance metrics, expenditure, conversion statistics, and other essential business elements. Furthermore, bolster trust and confidence through robust data governance tools, ensuring transparency in the quality of models and the results they yield, ultimately paving the way for informed decision-making. This strategic approach not only strengthens marketing efforts but also fosters a culture of accountability and precision in analyzing marketing effectiveness.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Experience Cloud

Integrations

Adobe Analytics
Adobe Experience Cloud

Pricing Details

$29/year/user
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

AdRacer

Founded

2023

Country

Azerbaijan

Website

adracer.pro

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/mix-modeler.html

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Product Features

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