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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

AdMetr is an online ad verification platform designed for advertisers who need to monitor their digital marketing efforts across various channels, including websites, mobile applications, and connected TV. The service gathers data on impressions, clicks, and conversions through the use of campaign pixels or optional creative integrations, which it then categorizes into CLEAN, SIVT, or GIVT traffic types. Its user-friendly dashboard offers real-time reporting, allowing users to view detailed metrics by campaign, domain, placement, environment, and other relevant factors, along with the ability to export data in CSV format. Additionally, AdMetr assesses key performance indicators such as viewability, reach, frequency, video completion rates, clicks, conversions, and post-view conversions. Utilizing behavioral analysis and advanced machine-learning algorithms, the platform effectively detects automated traffic, fraudulent actions, click injection, domain spoofing, ghost sites, and various other irregularities in traffic. Advertisers can start by implementing a pixel on an active campaign, with the option to enhance their setup with more intricate creative or JavaScript integrations as their needs evolve. This flexibility enables advertisers to adapt their verification process to the complexities of today's digital advertising landscape.

Description

Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology. Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives. With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Axis LMS No 
CAKE No 
Contact Center Compliance No 
Everflow No 
HitPath No 
Lead Prosper No 
Partnerize No 
Phonexa No 
Retreaver No 
Trackdesk No 
boberdoo No 

Integrations

Axis LMS Yes 
CAKE Yes 
Contact Center Compliance Yes 
Everflow Yes 
HitPath Yes 
Lead Prosper Yes 
Partnerize Yes 
Phonexa Yes 
Retreaver Yes 
Trackdesk Yes 
boberdoo Yes 

Pricing Details

Pricing depends on campaign scope and integration level. A pilot is included in the contracted service price and is not sold separately.
Free Trial No 
Free Version No 

Pricing Details

Upon Request
Pricing is provided from an Anura expert. Contact us to find the right package for you.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

TRAFFIC JAM

Founded

2025

Country

Armenia

Website

admetr.io

Vendor Details

Company Name

Anura Solutions, LLC

Founded

2017

Country

United States

Website

www.anura.io

Product Features

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring No 
IP Address Monitoring No 
IP Blocking No 
Keyword Tracking No 
Refund Management No 
Risk Assessment No 
Time on Site Tracking No 

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

PPC

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

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