Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
AdMetr is an online ad verification platform designed for advertisers who need to monitor their digital marketing efforts across various channels, including websites, mobile applications, and connected TV. The service gathers data on impressions, clicks, and conversions through the use of campaign pixels or optional creative integrations, which it then categorizes into CLEAN, SIVT, or GIVT traffic types. Its user-friendly dashboard offers real-time reporting, allowing users to view detailed metrics by campaign, domain, placement, environment, and other relevant factors, along with the ability to export data in CSV format. Additionally, AdMetr assesses key performance indicators such as viewability, reach, frequency, video completion rates, clicks, conversions, and post-view conversions. Utilizing behavioral analysis and advanced machine-learning algorithms, the platform effectively detects automated traffic, fraudulent actions, click injection, domain spoofing, ghost sites, and various other irregularities in traffic. Advertisers can start by implementing a pixel on an active campaign, with the option to enhance their setup with more intricate creative or JavaScript integrations as their needs evolve. This flexibility enables advertisers to adapt their verification process to the complexities of today's digital advertising landscape.
Description
Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology.
Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives.
With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Axis LMS
No
CAKE
No
Contact Center Compliance
No
Everflow
No
HitPath
No
Lead Prosper
No
Partnerize
No
Phonexa
No
Retreaver
No
Trackdesk
No
Integrations
Axis LMS
Yes
CAKE
Yes
Contact Center Compliance
Yes
Everflow
Yes
HitPath
Yes
Lead Prosper
Yes
Partnerize
Yes
Phonexa
Yes
Retreaver
Yes
Trackdesk
Yes
Pricing Details
Pricing depends on campaign scope and integration level. A pilot is included in the contracted service price and is not sold separately.
Free Trial
No
Free Version
No
Pricing Details
Upon Request
Pricing is provided from an Anura expert. Contact us to find the right package for you.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
TRAFFIC JAM
Founded
2025
Country
Armenia
Website
admetr.io
Vendor Details
Company Name
Anura Solutions, LLC
Founded
2017
Country
United States
Website
www.anura.io
Product Features
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Lead Generation
Contact Discovery
No
Contact Import/Export
No
Lead Capture
No
Lead Database Integration
No
Lead Nurturing
No
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
No
Prospecting Tools
No
Visitor Identification
No
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
No
Bid Management
No
Budget Management
No
Campaign Management
No
Conversion Tracking
No
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
No
Landing Pages / Web Forms
No
URL Builder
No