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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.

Description

An AI-enhanced data platform provides automated insights aimed at surpassing revenue targets. Utilizing machine learning algorithms, it analyzes indicators throughout the entire revenue funnel, enabling you to plan confidently not just for the upcoming quarter, but for the long term as well. By examining possibilities beyond your existing opportunities, you can simulate various scenarios to optimize your growth potential. With the ability to identify anomalies in key performance indicators that significantly impact revenue, this AI system helps you anticipate and mitigate surprises, allowing timely adjustments to ensure you meet your goals. Additionally, our platform enables you to monitor the performance of revenue metrics over time through a comprehensive catalog of funnel metrics, making it easier to pinpoint bottlenecks and essential sub-segments via automated insights powered by AI. This cohesive data platform integrates information from marketing, sales, product, and finance sectors without requiring a specialized team of data engineers. By providing tailored revenue analytics for business leaders and offering data scientists and analysts access to a well-organized data warehouse containing all your SaaS revenue data, it fosters a data-driven decision-making culture that can propel your organization forward. Ultimately, this platform not only simplifies revenue management but also enhances strategic planning capabilities across your enterprise.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage No 
Amplitude No 
DV Publisher Suite Yes 
Gainsight No 
HubSpot Sales Hub No 
Pendo No 
Salesforce No 

Integrations

Adobe Marketo Engage Yes 
Amplitude Yes 
DV Publisher Suite No 
Gainsight Yes 
HubSpot Sales Hub Yes 
Pendo Yes 
Salesforce Yes 

Pricing Details

$100 per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

FatTail

Founded

2001

Country

United States

Website

www.fattail.com

Vendor Details

Company Name

DataJoy

Founded

2020

Country

United States

Website

datajoy.com

Product Features

Publishing and Subscriptions

Advertising Management Yes 
Books No 
Campaign Management Yes 
Catalogs No 
Circulation Management No 
Content Management No 
Layout & Design No 
Magazines No 
Newsletters Yes 
Newspapers No 

Revenue Management

Competitor Analysis No 
Dynamic Pricing No 
For Airlines No 
For Hospitality Industry No 
Forecasting No 
Inventory Control Yes 
Price Optimization Yes 
Recommendation Engine No 
Yield Management No 

Product Features

Revenue Management

Competitor Analysis No 
Dynamic Pricing No 
For Airlines No 
For Hospitality Industry No 
Forecasting No 
Inventory Control No 
Price Optimization No 
Recommendation Engine No 
Yield Management No 

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