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Description
FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.
Description
An AI-enhanced data platform provides automated insights aimed at surpassing revenue targets. Utilizing machine learning algorithms, it analyzes indicators throughout the entire revenue funnel, enabling you to plan confidently not just for the upcoming quarter, but for the long term as well. By examining possibilities beyond your existing opportunities, you can simulate various scenarios to optimize your growth potential. With the ability to identify anomalies in key performance indicators that significantly impact revenue, this AI system helps you anticipate and mitigate surprises, allowing timely adjustments to ensure you meet your goals. Additionally, our platform enables you to monitor the performance of revenue metrics over time through a comprehensive catalog of funnel metrics, making it easier to pinpoint bottlenecks and essential sub-segments via automated insights powered by AI. This cohesive data platform integrates information from marketing, sales, product, and finance sectors without requiring a specialized team of data engineers. By providing tailored revenue analytics for business leaders and offering data scientists and analysts access to a well-organized data warehouse containing all your SaaS revenue data, it fosters a data-driven decision-making culture that can propel your organization forward. Ultimately, this platform not only simplifies revenue management but also enhances strategic planning capabilities across your enterprise.
API Access
Has API
API Access
Has API
Integrations
Adobe Marketo Engage
Amplitude
Clari
DV Publisher Suite
Gainsight
HubSpot Sales Hub
Pendo
Salesforce
Integrations
Adobe Marketo Engage
Amplitude
Clari
DV Publisher Suite
Gainsight
HubSpot Sales Hub
Pendo
Salesforce
Pricing Details
$100 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FatTail
Founded
2001
Country
United States
Website
www.fattail.com
Vendor Details
Company Name
DataJoy
Founded
2020
Country
United States
Website
datajoy.com
Product Features
Publishing and Subscriptions
Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers
Revenue Management
Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management
Product Features
Revenue Management
Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management
