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features
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support

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Description

AdUp Technology, the recognized brand of Axel Springer Teaser Ad GmbH, stands out as a premier platform for native advertising solutions tailored for both publishers and advertisers. We provide a diverse array of innovative ad formats designed to meet the varied needs of advertising clients. As a fully-owned subsidiary of Axel Springer SE, we deliver an extensive portfolio within high-quality editorial contexts, encompassing everything from performance-driven campaigns to content and brand marketing. Our dedicated teams located in Berlin, Hamburg, Leipzig, and Regensburg strive to optimize performance for our clients. By seamlessly integrating placements that match the aesthetic of the website, our ads are perceived as a cohesive part of the browsing experience. They leverage the trustworthiness of their editorial surroundings, resulting in elevated click-through and conversion rates. Regardless of the platform—be it desktop, tablet, or mobile—our advertisements are not only present but also expertly woven into the content for an enhanced user experience. This commitment to quality ensures that our clients receive maximum value from their advertising efforts.

Description

Tap Native is a specialized platform for native advertising and content discovery that prioritizes health, seamlessly embedding advertising units within the editorial content of numerous top-tier health, medical, and wellness websites frequented by both consumers and healthcare professionals. By leveraging proprietary targeting strategies like Drug & Condition Match Targeting® and NPI-based audience selection, it empowers healthcare marketers to connect with health-focused consumers and verified professionals, ultimately boosting engagement, conversion rates, and overall campaign success. The platform not only facilitates in-content placements and geo-targeting but also provides real-time analytics and optimization features via its user-friendly dashboard, enabling users to monitor metrics such as impressions, clicks, conversions, and audience interactions effectively. Additionally, Tap Native allows for retargeting of website visitors, which aids in reinforcing messaging and enhancing return on investment, making it a comprehensive tool for health-focused marketing strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Getty Images
Yieldlab

Integrations

Getty Images
Yieldlab

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

AdUp Technology

Founded

2008

Country

Germany

Website

www.adup-tech.com

Vendor Details

Company Name

Tap Native

Founded

2017

Country

United States

Website

tapnative.com

Product Features

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Product Features

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