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features
design
support

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Description

Acuity is an innovative platform powered by artificial intelligence, tailored for the healthcare and biopharma sectors, with a primary focus on discovering, profiling, and engaging Key Opinion Leaders (KOLs). Leveraging sophisticated analytics, Acuity extracts data from various sources, including digital interactions, conference attendance, scholarly publications, and other professional activities to develop comprehensive profiles of KOLs. The platform facilitates the segmentation and selection process of KOLs while also mapping their influence across different regions and monitoring their interactions. Additionally, it incorporates sentiment analysis that enables users to evaluate the impact of digital leaders on audiences through multiple channels, including social media and presentations. Acuity's customizable nature allows for seamless integration with customer relationship management systems such as Veeva or Salesforce. Furthermore, the platform provides tools for clinical trial profiling, assisting organizations in streamlining clinical trial recruitment by identifying leading trialists and enhancing their recruitment strategies. This multifaceted approach ensures that companies can effectively engage with influential figures in the industry.

Description

AcuityAds stands out as a premier technology firm delivering marketers a comprehensive solution for omnichannel digital advertising, ensuring exceptional returns on advertising investments. Their journey automation technology, illumin™, consolidates planning, purchasing, and real-time insights all within a single platform. By leveraging proprietary Artificial Intelligence, illumin™ enhances programmatic capabilities, effectively bridging the divide between advertising strategy and execution. The company has created an integrated ecosystem that includes privacy-protected data, inventory management, brand safety measures, and fraud prevention partnerships, providing reliable solutions that achieve results exceeding industry benchmarks for even the most discerning marketers. Central to the AcuityAds product suite is the proprietary Consumer Valuing Tool, which employs an algorithm to analyze thousands of signals throughout the consumer journey, assessing their influence on conversion rates. This analysis enables the identification of new prospecting opportunities across a diverse array of advertising formats, ultimately optimizing marketing efforts for better results. Furthermore, AcuityAds continues to innovate, ensuring that their offerings remain at the forefront of the evolving digital advertising landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Facebook
Fraudlogix
Instagram
Nielsen Marketing Cloud
OpenX
PubMatic
Web For Actors
Yahoo! Mail
comScore

Integrations

Facebook
Fraudlogix
Instagram
Nielsen Marketing Cloud
OpenX
PubMatic
Web For Actors
Yahoo! Mail
comScore

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

81qd

Founded

2007

Country

United States

Website

www.81qd.com/products-services/acuity/

Vendor Details

Company Name

AcuityAds

Founded

2009

Country

Canada

Website

www.acuityads.com

Product Features

Product Features

Alternatives

Alternatives

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