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Description

AWDA is a modern AI-powered loyalty management platform that helps small and medium-sized businesses turn customer visits into lasting relationships. Designed for cafés, restaurants, salons, spas, barbershops, car washes, laundries, and retail stores, AWDA replaces traditional paper punch cards with digital loyalty experiences through Apple Wallet and Google Wallet. Businesses can manage customers, loyalty cards, stamps, rewards, and marketing campaigns from a single dashboard. Advanced capabilities include AI customer segmentation, RFM analysis, churn prediction, personalised rewards, and an AI Autopilot Campaign Generator that helps businesses prepare targeted engagement and customer win-back campaigns. AWDA also features AI Morning Briefing, which provides daily audio summaries of customer activity, loyalty performance, at-risk customers, and recommended actions. By combining digital loyalty management with actionable AI insights, AWDA helps businesses increase repeat visits, improve customer retention, and make smarter customer engagement decisions.

Description

The Comarch Loyalty Marketing Platform is an innovative solution created to elevate customer loyalty and engagement through dynamic loyalty programs. Designed for businesses across various sectors, this platform enables organizations to cultivate stronger connections with their customers by leveraging data insights and automation. With the Comarch platform, companies can create targeted campaigns that resonate with individual preferences, fostering increased customer retention and brand allegiance. Key functionalities include marketing automation for efficient campaign management, pre-configured customer journeys that ensure smooth interactions, and advanced personalization tools that cater to unique customer behaviors. Furthermore, the platform uses AI-driven analytics to provide deep insights into customer trends. Additional features, such as fraud detection and customizable rewards systems, empower companies to deliver meaningful incentives that encourage repeat business. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Apple Wallet Yes 
Google Wallet Yes 
Amazon Web Services (AWS) No 
Braintree No 
Braze No 
Facebook Messenger No 
HubSpot CRM No 
HubSpot Customer Platform No 
HubSpot Marketing Hub No 
Magento No 
Microsoft Dynamics 365 No 
Model Context Protocol (MCP) Yes 
Nanonets No 
Salesforce No 
Shopify No 
Sinch No 
Stripe No 
WhatsApp No 

Integrations

Apple Wallet Yes 
Google Wallet Yes 
Amazon Web Services (AWS) Yes 
Braintree Yes 
Braze Yes 
Facebook Messenger Yes 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
HubSpot Marketing Hub Yes 
Magento Yes 
Microsoft Dynamics 365 Yes 
Model Context Protocol (MCP) No 
Nanonets Yes 
Salesforce Yes 
Shopify Yes 
Sinch Yes 
Stripe Yes 
WhatsApp Yes 

Pricing Details

SAR 33/month
The Lite plan costs SAR 33/month when billed annually. Annual billing includes a 20% discount. A 14-day free trial is available.
Free Trial Yes 
Free Version No 

Pricing Details

$0
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Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises Yes 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Awda

Country

India

Website

www.awda.ai/

Vendor Details

Company Name

Comarch

Founded

1993

Country

Poland

Website

www.comarch.com/trade-and-services/loyalty-marketing/

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System No 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System No 
Referral Tracking Yes 
Rewards Management Yes 

Product Features

Customer Engagement

Analytics Yes 
Churn Management Yes 
Communication Management Yes 
Community Management Yes 
Content Syndication Yes 
Feedback Collection Yes 
Gamification Yes 
Live Chat Yes 
Video Content Yes 

Customer Experience

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management Yes 
Multi-Channel Collection Yes 
Sentiment Analysis Yes 
Survey Management Yes 
Text Analysis Yes 
Trend Analysis Yes 

Customer Loyalty

CRM Yes 
Corporate Memberships Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

eCommerce Marketing

AB Testing No 
Abandoned Cart Email No 
Analytics / ROI Tracking No 
Customer Data Profiles No 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking No 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Loyalty Management

CRM Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 
White Label Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Personalization

A/B Testing Yes 
Abandoned Cart Saver Yes 
Account Based Marketing Yes 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management Yes 
Recommendation Engine Yes 
Website Personalization Yes 

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