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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Elevate your branding and performance objectives with the ASTRAD DSP platform, which offers a safe, transparent environment and an emphasis on data-driven strategies paired with cutting-edge AI models to enhance your marketing initiatives. Our platform simplifies campaign management by eliminating the hassle of ad placement decisions, allowing you to concentrate on analyzing performance metrics and achieving tangible results. With ASTRAD, you can expand your brand's reach on a global scale, ensuring your ads are seen by a wider audience. Monitor your campaigns in real-time and leverage comprehensive analytics to refine your advertising strategies seamlessly. Ensure your ads are strategically placed for maximum effectiveness, accessing your target audience across multiple devices, including desktops, mobiles, tablets, and connected TVs. Deliver your advertisements precisely where your ideal customers are already engaging, making your marketing efforts more effective than ever before. By utilizing ASTRAD, you not only save time but also increase the potential for higher engagement and conversion rates.

Description

It stands out as the singular DSP that integrates search, social media, and direct site interactions through a unified interface. Basis DSP opens the door to a comprehensive programmatic realm filled with diverse inventory, targeted audiences, and extensive data sets, enabling users to efficiently plan, purchase, and oversee their campaigns. The seamless interoperability with various platforms for search, social media, and ad servers allows media professionals to devise and implement effective digital media strategies more easily. The billing automation feature within Basis DSP streamlines the reconciliation of delivery metrics and simplifies the creation and payment of invoices. Users can effortlessly plan, negotiate, and monitor bespoke PMP offerings among a multitude of esteemed publishers—all within the Basis environment. Additionally, the powerful artificial intelligence engine in Basis helps enhance campaign results by allowing users to select from either algorithmic or machine learning optimizations for automatic data analysis. With access to the industry's top exchanges and over 25,000 audience segments from more than 30 data providers, as well as versatile inventory and targeting options, Basis DSP empowers advertisers to make informed decisions and improve their digital marketing efforts. This holistic approach ensures that clients can maximize their advertising potential while navigating a complex landscape with ease.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

33Across Lexicon Yes 
Adjust Yes 
AppLovin Yes 
AppsFlyer Yes 
CAKE Yes 
Digital Turbine Yes 
Eyeota No 
FreeWheel SupplySuite Yes 
HyBid Yes 
Kochava Yes 
Magnite Yes 
MaxMind Yes 
Proximic by Comscore No 
PubMatic Yes 
RhythmOne Yes 
Sovrn Yes 
TUNE Yes 
Triton Yes 
YuMe Practice Yes 
vi Yes 

Integrations

33Across Lexicon No 
Adjust No 
AppLovin No 
AppsFlyer No 
CAKE No 
Digital Turbine No 
Eyeota Yes 
FreeWheel SupplySuite No 
HyBid No 
Kochava No 
Magnite No 
MaxMind No 
Proximic by Comscore Yes 
PubMatic No 
RhythmOne No 
Sovrn No 
TUNE No 
Triton No 
YuMe Practice No 
vi No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

ASTRAD

Country

United Kingdom

Website

astrad.io/dsp/

Vendor Details

Company Name

Basis Technologies

Country

United States

Website

basis.net/technology/dsp

Product Features

Product Features

Alternatives

Alternatives