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Description
ADEX serves as a robust platform dedicated to combating ad fraud and invalid traffic (IVT) for advertisers, ad networks, performance marketers, and publishers alike. With the ability to analyze over 2 million traffic events every minute, it evaluates each event in real time, categorizing them as Good, Warning, or Alert.
Among its key features are:
- Identification of more than five varieties of invalid traffic, including bots, click farms, data center IPs, and device emulators
- Automatic redirection of suspicious traffic away from landing pages
- A real-time dashboard equipped with advanced filtering options and blacklisting capabilities
- A customizable report builder designed for disputing charges with traffic providers
- Easy integration through JS Tag, Redirect, and iFrame options, eliminating the need for an engineering team
ADEX holds IAB TCF certification, is a member of IAB Hellas, and is proud to be listed on the Google Vendors List. Additionally, it has been recognized as a winner of the Cyber Security Excellence Awards in 2025, underscoring its commitment to excellence in cybersecurity. With such a comprehensive suite of tools, ADEX empowers its users to safeguard their advertising investments effectively.
Description
HUMAN's Ad Fraud Defense system takes a proactive approach by examining bid requests before they are placed to block any invalid traffic from entering your inventory. By creating a secure environment for transactions, this solution not only enhances your brand's reputation but also protects revenue streams and increases demand from partners. It serves as a safeguard against fraud across essential inventory types, including desktop, mobile, connected TV (CTV), and audio, which ultimately results in better ad performance. Through its focus on transparency and the reduction of invalid traffic, this defense mechanism increases the overall value of your inventory while delivering proactive fraud protection. By conducting pre-bid analysis, HUMAN effectively prevents invalid traffic from compromising your inventory, thus elevating your standing in the marketplace and attracting more partners. Moreover, HUMAN's ability to detect and address ad fraud across various platforms ensures the highest level of pre-bid fraud mitigation available. This comprehensive approach not only secures your inventory but also fosters trust and reliability within the advertising ecosystem.
API Access
Has API
API Access
Has API
Integrations
Human Defense Platform
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
ADEX
Country
Cyprus
Website
adex.com
Vendor Details
Company Name
HUMAN
Founded
2012
Country
United States
Website
www.humansecurity.com/platform/solutions/ad-fraud
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking